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# Secure Conferencing
Tech brands are upgrading remote communication tools to prioritize security.

By [Grace Mahas](https://www.trendhunter.com/Grace.Mahas), VP of Content & Insights | Published Nov 24, 2020 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/secure-conferencing

## Key Figures

- Trend score: 2.2/10
- Evidence articles: 4

## What is the Secure Conferencing trend?

**Secure Conferencing:** Brands in the technology space are prioritizing security by launching encrypted tools for video calls. These privacy-focused tools range from video appointment platforms to teleconferencing platforms.

## The consumer insight behind the Secure Conferencing trend

Video conferencing has become the norm for many consumers to communicate with colleagues, health care providers, and loved ones. The shift to digital has prompted concerns about security, especially for consumers discussing sensitive or confidential information on the platforms. Privacy-focused consumers are seeking ways to be connected without having to deal with potential security flaws.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jan 9, 2021 to Oct 13, 2022
- Published: Nov 24, 2020
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Secure Conferencing trend

### Prioritizing Security in Remote Communications

As more consumers shift to digital communication, brands in the tech space are launching encrypted tools for video calls, creating an opportunity for privacy-focused individuals seeking secure communication methods.

### Integration of Innovative Security Features

Tech companies are investing in automated monitoring and physical parameters as security measures for networks, creating an opportunity for those looking for a reliable and secure network solution.

### Secure Communications for Remote Work

Tech companies are ramping up video conferencing solutions with a focus on security and compliance, creating an opportunity for businesses seeking a reliable and secure means of communication for remote work.

## What the Secure Conferencing trend means for industry

### For Technology

The technology industry is experiencing an innovation in security features integrated into remote communication tools.

### For Network Security

NGPANS' innovative network security solution is an example of the network security industry's opportunity to take a sophisticated approach to physical and network security measures.

### For Remote Work Solutions

TurboLogic's video conferencing solutions and Pexip's secure communications platform are an example of the remote work industry's opportunity to fulfill a growing need for reliable and secure communication services.

## Workshop question

How can your brand prioritize security in the digital era?

## Trend signals for Secure Conferencing

Trend score 2.2 out of 10, from popularity 34%, activity 20%, freshness 13%.

- Popularity: 34%
- Activity: 20%
- Freshness: 13%

## Examples of the Secure Conferencing trend

4 featured examples from Jan 9, 2021 to Oct 13, 2022.

- [Secure Remote Communications Platforms](https://www.trendhunter.com/trends/pexip): 'Pexip' Offers Reliable Services for Remote Workplaces (Category: Tech)
  Implication: The need for remote workforces to securely communicate and access confidential data presents a growing opportunity for businesses that provide cybersecurity solutions.
- [Highly Secure Conferencing Tools](https://www.trendhunter.com/trends/web-conferencing-solution): The 'Quonference' Web Conferencing Solution is Intuitive (Category: Business)
  Implication: Technology companies can develop and improve secure and intuitive web conferencing solutions, providing businesses with better online communication tools.
- [Video Conferencing Security Services](https://www.trendhunter.com/trends/tugboat): TugBoat Logic Offers Security Services For Remote Work (Category: Tech)
  Implication: Providing video conferencing security solutions for the IT industry.
- [Innovative Network Security Solutions](https://www.trendhunter.com/trends/ngpans): Ngpans Uses Unique Monitoring Features to Secure Networks (Category: Tech)
  Implication: NGPANS innovative features highlight potential for disruption in the network security industry.

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