# Searched Entertainment Image recognition instantly gratifies for entertainment's sake. By [Mary Van Puymbroeck](https://www.trendhunter.com/Mary.Puymbroeck), Research Advisor at Trend Hunter | Published Jan 7, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/searched-entertainment ## Key Figures - Trend score: 2.1/10 - Evidence articles: 4 ## What is the Searched Entertainment trend? **Searched Entertainment:** In recent years, we've seen the use of image analysis and processing expanding to better connect people to the products they seek within a retail capacity. Today, this has evolved to a place where image recognizing artificial intelligence is now being leveraged in app form for entertainment purposes. ## The consumer insight behind the Searched Entertainment trend Today's consumer is used to a fast-moving world, and with that, they are more open to fully curated offerings from brands. This is especially prevalent where more lighthearted forms of entertainment are concerned, as youth consumers in particular consume this kind of content with expectations of instant gratification. ## At a Glance - Evidence: 4 featured examples - Articles from: May 26, 2017 to Jul 21, 2018 - Published: Jan 7, 2019 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Searched Entertainment trend ### Image Recognition for Entertainment Image recognizing artificial intelligence is increasingly being leveraged in apps for entertainment purposes, with consumers seeking instant gratification. ### AI Recognition Apps Automated recognition apps that utilize AI technologies for car and pet breed identification present a disruptive innovation opportunity for the automotive and pet industries. ### Meme Recommendation Engines Meme recommendation apps like 'imwith messenger' are gaining in popularity, providing users with the ability to find and share memes that fit within the context of a conversation. ## What the Searched Entertainment trend means for industry ### For Automotive Industry AI recognition technologies for car identification present a disruptive innovation opportunity for the automotive industry to engage with customers and enhance vehicle recognition. ### For Pet Industry Automated recognition apps that utilize AI technologies for pet breed identification present a disruptive innovation opportunity for the pet industry to engage with customers and enhance pet identification. ### For Communication Industry Meme recommendation engines allow for disruptive innovation opportunities in the communication industry by providing users with personalized content recommendations that enhances engagement. ## Workshop question How could image search technology be used within your industry? ## Trend signals for Searched Entertainment Trend score 2.1 out of 10, from popularity 33%, activity 22%, freshness 8%. - Popularity: 33% - Activity: 22% - Freshness: 8% ## Examples of the Searched Entertainment trend 4 featured examples from May 26, 2017 to Jul 21, 2018. - [Meme Recommendation Apps](https://www.trendhunter.com/trends/imwith-messenger): 'imwith messenger' Helps with Finding the Best Humor (Category: Pop Culture) Implication: Social media platforms could integrate similar features to recommend memes and optimize the user experience. - [Posed Image-Comparing AI](https://www.trendhunter.com/trends/move-mirror): Google's Move Mirror Tracks Users' Movements and Compares it to Images (Category: Tech) Implication: Disruptive innovation opportunity: Integrate AI-based image matching technology into art and culture platforms to enhance user engagement and interaction. - [Automated Automotive Recognition Apps](https://www.trendhunter.com/trends/blippar-car-recognition): Blippar Car Recognition Spots Cars by Make and Model (Category: Autos) Implication: The automotive industry can leverage automotive recognition apps to enhance customer experience and provide interactive product information. - [Pet-Analyzing Apps](https://www.trendhunter.com/trends/google-lens-feature): The New Google Lens Feature Lets Pet Owners Scan Their Furry Friends (Category: Tech) Implication: The new Google Lens feature and pet-themed updates from Google present disruptive innovation opportunities in the pet tech industry. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)