# Repurposed Edible Frugal foodies are using every part of their edibles. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Apr 15, 2013, updated Apr 17, 2013 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/repurposed-edible ## Key Figures - Trend score: 3.8/10 - Evidence articles: 4 ## What is the Repurposed Edible trend? **Repurposed Edible:** Ancient civilizations would consider it a sin to discard of any part of an animal after it was hunted and killed. Modern foodies are displaying a similar attitude with their edibles. This is not only a frugal choice, but one that is eco-friendly. The idea of repurposing edibles also lends to a sense of creativity, challenging consumers to get resourceful. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 27, 2012 to Apr 12, 2013 - Published: Apr 15, 2013 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Themes within the Repurposed Edible trend ### Eco-Friendly Food Choices The trend of repurposing, reusing and recycling of food waste material is changing the way consumers perceive food waste. ### DIY Beverage Containers Consumers are looking for creative ways to make unique and natural beverage containers that challenge current beverage serving methods. ### Edible Creations Consumers are seeking innovative ways to use food beyond its traditional function, driving creativity in the food and beverage industry. ## What the Repurposed Edible trend means for industry ### For Food & Beverage The food and beverage industry can adopt eco-friendly practices, DIY beverage containers and creative ways to repurpose food waste to respond to evolving consumer preferences. ### For Kitchen Appliances With the trend of repurposing and reusing, there is an opportunity for kitchen appliances that efficiently utilize leftover food waste and help to produce creative edible elements. ### For Sustainability As consumers become increasingly conscious of their waste and environmental impact, there is an opportunity for sustainability-focused products and services across industries to address these changing values. ## Trend signals for Repurposed Edible Trend score 3.8 out of 10, from popularity 70%, activity 36%, freshness 8%. - Popularity: 70% - Activity: 36% - Freshness: 8% ## Examples of the Repurposed Edible trend 4 featured examples from Mar 27, 2012 to Apr 12, 2013. - [Literal Baked Apple Pastries](https://www.trendhunter.com/trends/apple-pie-recipe): This Revamped Apple Pie Recipe Spices Up Your Holidays (Category: Lifestyle) Implication: Offering unique and visually striking desserts to appeal to and differentiate costumers. - [Liquor-Filled Fruits](https://www.trendhunter.com/trends/watermelon-keg): The Watermelon Keg Mixes and Pours All at Once (Category: Unique) Implication: Disruptive innovation opportunity: Expand product lines to include fruit-infused alcoholic beverages or develop new flavors and combinations. - [Pump-Tapped Pumpkins](https://www.trendhunter.com/trends/pumpkin-keg): Make Your Halloween Extra Happy with a Pumpkin Keg (Category: Special) Implication: The beverage industry can capitalize on the trend of pumpkin kegs by introducing new flavors and promotions for Halloween events. - [DIY Egg-Shaped Cakes](https://www.trendhunter.com/trends/egg-shaped-cakes): Buzzfeed’s Easy-to-Bake Easter Treats Makes Use of Egg Shells (Category: Lifestyle) Implication: Restaurants, bakeries, and food manufacturers can explore egg shell upcycling and sustainable baking to offer innovative and eco-conscious products to consumers. ## Recent trend clusters - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) - [Performance Powders](https://www.trendhunter.com/protrends/performance-powders) (Lifestyle) - [Task Beverages](https://www.trendhunter.com/protrends/task-beverages) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Rapid Concussion Screening Headsets](https://www.trendhunter.com/trends/infrared-eye-tracking) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)