# Reproductive Teas Brands are launching teas specifically formulated to support uterine health. By [Grace Mahas](https://www.trendhunter.com/Grace.Mahas), VP of Content & Insights | Published Jun 9, 2020 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/reproductive-teas ## Key Figures - Trend score: 2.4/10 - Evidence articles: 5 ## What is the Reproductive Teas trend? **Reproductive Teas:** Brands in the health and wellness space are launching reproductive-specific teas that claim to support hormonal and uterine health. Infused with organic ingredients rich in vitamins, these teas claim to improve reproductive health to help increase the chance of pregnancy. ## The consumer insight behind the Reproductive Teas trend As more wellness-focused consumers take a holistic approach to their health, many are seeking out both Western and Eastern remedies to treat their health problems. This demographic abides by the food-as-medicine theory and is looking for convenient products to integrate into their daily routine to improve their overall health. They are turning to brands to provide these holistic health solutions that are curated for their specific health goals. ## At a Glance - Evidence: 5 featured examples - Articles from: Dec 29, 2018 to Jun 10, 2020 - Published: Jun 9, 2020 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Reproductive Teas trend ### Reproductive-Specific Teas Brands in the health and wellness space are launching reproductive-specific teas that claim to support hormonal and uterine health. ### Holistic Health Solutions More wellness-focused consumers are seeking out both Western and Eastern remedies to treat their health problems and turning to brands to provide these holistic health solutions that are curated for their specific health goals. ### Adaptogenic Supplements The use of adaptogenic ingredients like Ashwagandha, Shatavari, and Reishi in food and beverage products is becoming a popular way to offer consumers added health benefits. ## What the Reproductive Teas trend means for industry ### For Health and Wellness Brands are leveraging natural and organic ingredients to provide holistic health solutions focused on reproductive health. ### For Food and Beverage The integration of natural, adaptogenic ingredients into food and beverage products is growing in popularity, as consumers seek out convenient ways to improve their overall health. ### For Women's Health There is a growing demand for products that support women's health, including reproductive health, PMS symptom relief, and hormonal balance. ## Workshop question How can your brand leverage natural products to appeal to wellness consumers? ## Trend signals for Reproductive Teas Trend score 2.4 out of 10, from popularity 38%, activity 24%, freshness 9%. - Popularity: 38% - Activity: 24% - Freshness: 9% ## Examples of the Reproductive Teas trend 5 featured examples from Dec 29, 2018 to Jun 10, 2020. - [Adaptogenic Cocoa Mixes](https://www.trendhunter.com/trends/cosmic-cocoa): Moon Juice's Limited-Edition 'Cosmic Cocoa' Features Reishi & Ashwagandha (Category: Lifestyle) Implication: Functional beverage companies can capitalize on the adaptogenic trend by formulating similar products and promoting the added benefits of their functional ingredients. - [Plant-Based Reproductive Health Teas](https://www.trendhunter.com/trends/fertility-tea): Pink Stork's Fertility Tea is Infused with Natural Herbs (Category: Lifestyle) Implication: Opportunity for disruptive innovation: Combine traditional herbal medicine with modern reproductive health needs to create innovative health and wellness products. - [Feminine Cycle Tea Blends](https://www.trendhunter.com/trends/feminine-cycle-tea): The Many Moons Tea Blend is Caffeine-Free and Vitamin-Infused (Category: Lifestyle) Implication: The natural health products industry can capitalize on the growing trend of tea blends designed to help women manage their menstrual cycles by developing products that incorporate… - [Reproductive Support Drink Mixes](https://www.trendhunter.com/trends/fertility-support-for-her): Premama's Fertility Support for Her Aims to Improve Egg Quality (Category: Lifestyle) Implication: The health and wellness industry could benefit from producing products that cater to personalized reproductive health needs, particularly for women. - [Reproductive-Supporting Teas](https://www.trendhunter.com/trends/womens-moon): Women's Moon Tea Supports Hormonal and Uterine Health (Category: Lifestyle) Implication: Innovative tea companies can explore the market for reproductive-supporting teas and create unique blends that cater to women's health needs. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)