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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,721 more

Rental Culture

The list of ‘rentables' is expanding exponentially

Implications - The vast quantity of temporary ownership services reflects a growing reluctance to commit to products, services and relationships. If items, particularly more costly ones, come with an option to rent, their appeal rises dramatically. Many companies offering payments in smaller denominations ultimately gain superfluous income.
10 Featured, 4 Examples:
93,188 Total Clicks
Date Range:
Nov 06 — Sep 08
Consumer Insight Topics:

Featured Examples

Baby Clothes Rentals
Baby Clothes Rentals
Luette Leiehen
A German company has come up with a great solution for new parents to save some money. Luette Leihen is a service that will save parents money on buying clothes that their little one will quickly outgrow,… MORE
Coffee Shop Kitten Rentals
Coffee Shop Kitten Rentals
Tokyo's Cat Cafe Calico
A cafe in Tokyo, called the Cat Cafe Calico, has 14 felines in residence which people can hire to play with whilst they relax over a cup of tea! Sound odd? The shop is not alone in offering this service,… MORE
play_circle_filled $1 a Day Car Rentals
$1 a Day Car Rentals
CityFlitz in Toronto
CityFlitz is a Canadian company renting out cars for as low as $1 a day. With gas prices as high as they are right now (today consumers are paying up to 127.4 cents a litre in Toronto) this sounds like… MORE
Clothing Rentals For Weight Loss
Clothing Rentals For Weight Loss
For anyone out there with children, you know how quickly they can grow out of an outfit. The window of opportunity can be only a few months. The same is true of adults who have successfully lost weight.… MORE
Rent a Pilgrim
Rent a Pilgrim
If you've vowed to make a pilgrimage, but you can't make the time, now you have an option: You can rent a pilgrim! Reuters describes, "For 2,500 euros ($3,169), Pilgrim Gil will make the journey in your… MORE
Rent Anything Online
Rent Anything Online
Zilok Marketplace
Belgian internet startup Zilok is the first online marketplace where you can rent or rent out anything. You don't have to buy the things you need, like on Ebay, you just rent them for as long as you need… MORE
Flexible Pet Rentals
Flexible Pet Rentals
Doggy Timeshares at FlexPetz
Are you a dog lover, but you're just too busy (or lazy) to take on the full-time responsibilities that come with pet ownership? Then Flexible Pet Ownership / Pet Rentals may be the option for you. You… MORE
Rental Culture for Kids
Rental Culture for Kids
Baby Plays
Trend Hunter has covered rental culture in the past; we've seen iPhone rentals, pet and garden rentals, EV city cars, the ability to rent designer 'it' bags and even luxury car time shares. Last year… MORE
$40 Yearly Eco-Transit
$40 Yearly Eco-Transit
SmartBike DC Rental
While it's not a new concept to Europe, bicycle sharing has yet to become mainstream practice in North America. Thankfully Washington has taken a clue from programs like the Velib public bicycle rental… MORE
Outsourcing Home Helpers
Outsourcing Home Helpers
Want to get dad the perfect gift this Father's Day? Rent-A-Son is a fantastic solution for those who can't be there to help out, or those not up for doing the dirty work, whether too weak, or, uh, unwilling… MORE

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