# Guerilla Fast Food Art Artists pay homage to fast food culture imagery for enhanced brand status. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Apr 18, 2014 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/remixed-cuisine ## Key Figures - Trend score: 4.4/10 - Evidence articles: 8 ## What is the Guerilla Fast Food Art trend? **Guerilla Fast Food Art:** Speaking to a consumer's sense of nostalgia and the ever-present status of fast food in America, artists are remixing fast food culture as a means of creating cross-cultural community connections. The use of fast food imagery in niche art communities solidifies their status as mainstay images and does double duty as breaking down the barrier between brand and consumer by reinforcing approachability. ## At a Glance - Evidence: 8 featured examples - Articles from: Feb 21, 2013 to Jul 17, 2014 - Published: Apr 18, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Guerilla Fast Food Art trend ### Recycling Art Artists are finding innovative new ways to reuse fast food packaging and create intricate art pieces. ### Fast Food Imagery Fast food imagery and iconography is being used across multiple artistic mediums to appeal to a sense of nostalgia and bolsters approachability. ### Consumerism Critique Artists are using fast food and consumer packaging to comment on the excess of consumerism and question our consumption habits. ## What the Guerilla Fast Food Art trend means for industry ### For Food and Beverage Innovative artistic applications of food packaging can lead to new brand collaborations and limited-edition merchandise. ### For Retail By incorporating fast food iconography into retail spaces, companies can appeal to a sense of nostalgia and create a more approachable brand image. ### For Art and Design Using everyday objects to create intricate art pieces can challenge traditional notions of artistic mediums and spark a larger conversation about consumerism. ## Trend signals for Guerilla Fast Food Art Trend score 4.4 out of 10, from popularity 60%, activity 64%, freshness 8%. - Popularity: 60% - Activity: 64% - Freshness: 8% ## Examples of the Guerilla Fast Food Art trend 8 featured examples from Feb 21, 2013 to Jul 17, 2014. - [Artful Fast-Food Packaging](https://www.trendhunter.com/trends/ben-frost): These Painted French Fry Containers Reference Pop Culture Iconography (Category: Art & Design) Implication: The fast-food industry can take advantage of creative packaging design to differentiate themselves and stand out in a crowded market. - [Haute Hamburger Couture](https://www.trendhunter.com/trends/moschino-by-jeremy-scott-fallwinter-2014): Moschino by Jeremy Scott Fall/Winter 2014 is Fast Food Flawlessness (Category: Fashion) Implication: Opportunity for fashion industry brands to explore bold and unique designs inspired by fast food and junk food. - [Godly Fast Food Art](https://www.trendhunter.com/trends/godly-consumer-art1): Chris Woods Paints Fast Food Companies in a Holier Light (Category: Art & Design) Implication: Artists and designers can leverage consumer-based themes to provoke thought and challenge perceptions. - [Honest Fast Food Photos](https://www.trendhunter.com/trends/jon-feinstein-fast-food): The Jon Feinstein Fast Food Series Uncovers the Truth Under the Bun (Category: Lifestyle) Implication: Opportunity for businesses to offer authentic and visually appealing food photography services for advertising and marketing purposes. - [Filmic Fast Food Boxes](https://www.trendhunter.com/trends/pop-culture-films): Newt Clements's Happy Meal Boxes Celebrate Pop Culture Films (Category: Pop Culture) Implication: The fast food industry can innovate by incorporating pop culture into their packaging design to appeal to a wider audience and create a unique dining experience. - [Iconic Fry Container Art](https://www.trendhunter.com/trends/package-art): Ben Frost Uses Mcdonald's Fry Boxes as a Canvas for His Package Art (Category: Art & Design) Implication: Disruptive innovation opportunity: Incorporating sustainable and eco-friendly techniques in packaging design to create unique and appealing products. - [Artistic Fast Food Interiors](https://www.trendhunter.com/trends/koncept-stockholm): Koncept Stockholm Designs Stook for Busy Lunch-Goers (Category: Art & Design) Implication: Disruptive innovation opportunity: Redefining the fast food industry by prioritizing quality design in order to attract a new customer segment seeking an elevated dining experienc… - [Discarded Object Carvings](https://www.trendhunter.com/trends/wooden-carvings): These Wooden Carvings of Trash by Tom Pfannerstill Question Consumerism (Category: Art & Design) Implication: Artists can embrace the concept of using discarded objects as materials to create unique and impactful artworks. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)