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# Reduced Revitalization
Minimized redesigns on common items increase their efficiency.

By [Joey Haar](https://www.trendhunter.com/joeyisa), Research Writer | Published Aug 24, 2017 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/reduced-revitalization

## Key Figures

- Trend score: 3.5/10
- Evidence articles: 6

## What is the Reduced Revitalization trend?

**Reduced Revitalization:** It's tempting to add to items in the name of improvement, but minimizing product designs can be even more efficient. Creative tweaks that reduce products to their essential functions can greatly improve consumers' experiences with them. If designers think in terms of the users' real experience with products, they can maximize the usefulness of even the commonest and most entrenched items.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Aug 4, 2016 to Aug 24, 2017
- Published: Aug 24, 2017
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Experience](https://www.trendhunter.com/megatrend/experience)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Themes within the Reduced Revitalization trend

### Minimalism

The trend towards minimalism in product design continues to influence product designers and manufacturers, who are seeking ways to remove excess from product designs to improve efficiency.

### Disguised Functionality

Designers are finding ways to incorporate increased functionality into consumer products without sacrificing style or aesthetic appeal, such as by incorporating hidden or disguised features.

### Open-Source Design

Open-source design is influencing the democratization of furniture design, making quality, attractive furniture more accessible by making assembly easier and more accessible via no-tool installation or traditional carpentry techniques.

## What the Reduced Revitalization trend means for industry

### For Product Design

The trend towards minimalism and improved functionality presents an opportunity for product designers to streamline designs in order to create products that are more efficient and user-friendly.

### For Furniture Manufacturing

Open-source furniture design is democratizing the design process and empowering consumers to assemble solid pieces of furniture that are easy to assemble and constructed using traditional carpentry techniques.

### For Food and Beverage

Product designers and manufacturers are incorporating deceptive mirror finishes to influence diners into eating smaller, healthier portions while maintaining the appearance of larger portions.

## Workshop question

What aspects of your product could you pare down to improve the consumers' experience?

## Trend signals for Reduced Revitalization

Trend score 3.5 out of 10, from popularity 41%, activity 55%, freshness 8%.

- Popularity: 41%
- Activity: 55%
- Freshness: 8%

## Examples of the Reduced Revitalization trend

6 featured examples from Aug 4, 2016 to Aug 24, 2017.

- [Asymmetrical Glass Pipes](https://www.trendhunter.com/trends/balance-pipe): The 'Balance Pipe' Applies Design Principles to Cannabis Culture (Category: Art & Design)
  Implication: The 'Balance Pipe' introduces an opportunity for designers and manufacturers in the cannabis accessory industry to create products with innovative and minimalistic designs.
- [Elegantly Concealed Corkscrews](https://www.trendhunter.com/trends/collet-corkscrew): The Collet Corkscrew Hides Its Key Function Inside a Brass Sheath (Category: Art & Design)
  Implication: The barware industry can benefit from offering more sophisticated and attractive tools like the Collet Corkscrew.
- [Tool-Free Furniture](https://www.trendhunter.com/trends/bundle-desk): Opendesk's New Bundle Desk and Linnea Can Be Assembled Using Joinery (Category: Art & Design)
  Implication: Furniture manufacturers can explore open-source designs and tool-less assembly methods to streamline production and make sustainable furniture more accessible to consumers.
- [Semi-Circle Pen Designs](https://www.trendhunter.com/trends/semicircle-pen-designs): This Stainless Steel Pen Offers Users a More Ergonomic Grip (Category: Lifestyle)
  Implication: Opportunity for manufacturers in the stationery industry to create pen designs that prioritize ergonomics and comfort for users.
- [Deceptive Mirrored Tableware](https://www.trendhunter.com/trends/halffull): 'Half/Full' Tricks Diners Into Thinking They've Eaten More (Category: Art & Design)
  Implication: Innovative tableware that creates the illusion of larger portions is a disruptive innovation opportunity in the interior design industry.
- [Minimalist Tape Dispensers](https://www.trendhunter.com/trends/zypzyp-tape-dispenser): The Zyp-Zyp Tape Dispenser Ends Fiddling with Rolls of Tape (Category: Art & Design)
  Implication: Opportunity for disruptive innovation in the design and functionality of stationery and office supplies, particularly tape dispensers.

## Recent trend clusters

- [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Art & Design

- [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes)
- [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division)
- [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore)
- [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat)

All articles: [Art & Design](https://www.trendhunter.com/artdesign)
