# Ramen Fusion New ramen cup flavors offer convenient fusion cuisine experiences. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Jun 3, 2019 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/ramen-fusion ## Key Figures - Trend score: 2.2/10 - Evidence articles: 4 ## What is the Ramen Fusion trend? **Ramen Fusion:** With convenience and flavor experience still a top priority for a majority of consumers, noodle brands are expanding on the ubiquitous nature of ramen cups with new flavors inspired by a range of international cuisines. ## The consumer insight behind the Ramen Fusion trend As viral food videos push the limit in terms of fusion cuisine, consumers are increasingly looking for ways to experiment with crossover culinary experiences in their own ways. Not necessarily wanting to go as far as 5-star restaurants to experiment with flavors, consumers seek out more accessible packaged options that fulfill similar fusion features without breaking the budget. ## At a Glance - Evidence: 4 featured examples - Articles from: Sep 20, 2018 to Jun 3, 2019 - Published: Jun 3, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Ramen Fusion trend ### Flavor Fusion As viral food trends are quickly spread, consumers look for ways to experiment with crossover culinary experiences in their own way without breaking their budget. ### Gourmet Instant Noodles Instant noodles are being redefined with a new wave of products that experiment with gourmet flavors and unexpected add-ins. ### Global Cuisine Inspiration Packaged instant noodle brands are bringing a range of international cuisines inspired flavors to their product lines. ## What the Ramen Fusion trend means for industry ### For Food and Beverage Industry The food industry can innovate by creating more fusion flavors and instant noodle products that provide exciting experiences to the consumers. ### For Packaging Industry With the need to stand out on shelves, brands can work with packaging experts to create bold and natural packaging schemes that can reflect their product's flavors. ### For Sustainability Industry With increasing consumer awareness about sustainability, brands can innovate by creating healthier, flavorful and sustainably sourced meal options. ## Workshop question What new areas of inspiration can your brand look to in order to capitalize on the consumer exposure to experimentally driven viral food videos? ## Trend signals for Ramen Fusion Trend score 2.2 out of 10, from popularity 27%, activity 29%, freshness 8%. - Popularity: 27% - Activity: 29% - Freshness: 8% ## Examples of the Ramen Fusion trend 4 featured examples from Sep 20, 2018 to Jun 3, 2019. - [Lasagna-Flavored Noodle Cups](https://www.trendhunter.com/trends/instant-ramen-cup): Nissin's Newest Instant Ramen Cup Channels a Classic Italian Dish (Category: Lifestyle) Implication: The food industry can explore new flavor combinations and fusion cuisine to create innovative and unique instant noodle products. - [Globally Inspired Noodle Cups](https://www.trendhunter.com/trends/rice-ramen): Lotus Foods' Rice Ramen Noodles Come in Flavors Like Masala Curry (Category: Lifestyle) Implication: Opportunity for innovation in creating on-the-go meals that cater to diverse palates but are still healthy and convenient. - [International Flavor-Inspired Instant Noodles](https://www.trendhunter.com/trends/pot-noodle-asian-street-style): The Pot Noodle Asian Street Style Noodles are Tasty (Category: Lifestyle) Implication: The development of international flavor-inspired instant noodles demonstrates the potential for innovation in the food and beverage industry by expanding the range of convenient m… - [Mexican Taco-Flavored Instant Noodles](https://www.trendhunter.com/trends/cup-noodles-big): The New Cup Noodles Big Flavor Channels Mexican Cuisine (Category: Lifestyle) Implication: Opportunity for the food and beverage industry to include more ethnic diversity in their products and embrace unique and new flavors to remain competitive and capture market share. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)