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# Psychedelic Edible
Celebratory goods take on a rainbow aesthetic to add festive flair.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Feb 3, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/psychedelic-edible

## Key Figures

- Trend score: 4.3/10
- Evidence articles: 9

## What is the Psychedelic Edible trend?

**Psychedelic Edible:** The basis of foodie culture is food as an experience, meaning everything from the look to the taste of edibles must be unique. Psychedelic edible pushes this further with confections that go beyond the painstaking detail of fondant work and into something more edgy. This speaks not only to the rise of foodies, but to the embrace of a more abstract aesthetic.

## At a Glance

- Evidence: 9 featured examples
- Articles from: Mar 12, 2013 to Dec 22, 2014
- Published: Feb 3, 2015
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Experience](https://www.trendhunter.com/megatrend/experience), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen Z, Millennial
- Top markets: North America

## Themes within the Psychedelic Edible trend

### Abstract Edibles

Consumers are looking for unique and out of the ordinary edible experiences.

### Rainbow and Holographic Aesthetics

Colorful, trippy and rainbow aesthetics are trendy for any product from cake to chocolate.

### DIY Psychedelic Baking

Consumers are looking for creative ways to tie-dye and turn their baked goods into unique and personalized experiences.

## What the Psychedelic Edible trend means for industry

### For Food and Beverage

Business professionals can take advantage of this trend by creating edible experiences unique and out of the ordinary using holographic and trippy design.

### For Event Planning and Entertainment

Professional event planners can use these trends to create unique experiences for events and parties.

### For DIY Home Baking and Cooking

Companies can market their products toward consumers looking to create personalized and trippy baking experiences at home.

## Trend signals for Psychedelic Edible

Trend score 4.3 out of 10, from popularity 57%, activity 63%, freshness 8%.

- Popularity: 57%
- Activity: 63%
- Freshness: 8%

## Examples of the Psychedelic Edible trend

9 featured examples from Mar 12, 2013 to Dec 22, 2014.

- [Melted Rainbow Cakes](https://www.trendhunter.com/trends/melted-rainbow): This Homemade Cake is Decorated to Look Like Melted Crayons (Category: Lifestyle)
  Implication: Bakeries can offer customers unique and visually appealing cakes using psychedelic ganache designs.
- [Holographic Printed Chocolates](https://www.trendhunter.com/trends/rainbow-chocolate): Morphotonix's Colorful Printing Method Results in Rainbow Chocolate (Category: Tech)
  Implication: Developing new printing techniques and offering additive-free options in the multibillion food and beverage industry could allow companies to stand out among their competitors.
- [Rainbow Unicorn Cakes](https://www.trendhunter.com/trends/rainbow-unicorn-cake): Redditor caramelflahn Creates a Playfully Colorful Birthday Dessert (Category: Pop Culture)
  Implication: Bakeries can explore creating versatile celebration cakes with playful designs.
- [Glowing Cotton Candy](https://www.trendhunter.com/trends/led-glowing-cotton-candy): This LED Cotton Candy Glows in the Dark (Category: Lifestyle)
  Implication: Food and beverage companies can explore innovative ways to incorporate LED lights into their products to create visually stunning and attention-grabbing food items.
- [Psychedelic Technicolor Cupcakes](https://www.trendhunter.com/trends/cupcake-icing): This Tie-Dye Cupcake Icing Looks Like a Rainbow (Category: Lifestyle)
  Implication: The bakery industry can use the tie-dye cupcake trend to create unique offerings and differentiate themselves from competitors
- [Rainbow Cookie Lollipops](https://www.trendhunter.com/trends/rainbow-cookie): These Confectionaries Fuse Traditional Cookie Dough with Sugar Pops (Category: Lifestyle)
  Implication: The bakery industry can capitalize on the hybrid dessert trend by creating unique combinations of classic desserts that appeal to consumers with a sweet tooth.
- [Festive Confetti Cookies](https://www.trendhunter.com/trends/confetti-cookie): These Vanilla Bean Biscuits are Filled With Colorful Rainbow Sprinkles (Category: Lifestyle)
  Implication: Innovation opportunity for baking companies to create new and exciting treats by incorporating trends like colorful baked-in sprinkles and infused flavors.
- [Holiday Candy Cakes](https://www.trendhunter.com/trends/christmas-cakes): These Decadent Christmas Cakes are Made From Fruity Candy Cakes (Category: Lifestyle)
  Implication: Bakeries can offer and popularize fruit candy cakes during the holiday season to cater to customers looking for unique and creative desserts.
- [Rainbow Ice Cream Cake](https://www.trendhunter.com/trends/rainbow-ice-cream-cake): This Frozen Dessert is the Perfect Way to Celebrate National Ice Cream Day (Category: Lifestyle)
  Implication: Food and beverage companies can experiment with new flavor combinations and visually appealing treats.

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- [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle)
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- [Performance Powders](https://www.trendhunter.com/protrends/performance-powders) (Lifestyle)
- [Task Beverages](https://www.trendhunter.com/protrends/task-beverages) (Lifestyle)

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
