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# Projection Tech
Consumers create their own holographic reality with innovative gadgets.

By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Oct 26, 2011 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/projection-tech

## Key Figures

- Trend score: 4.9/10
- Evidence articles: 6

## What is the Projection Tech trend?

**Projection Tech:** With the popularity of projection-based marketing, which was used throughout 2010 and 2011 for everything from fashion campaigns to celebratory events, it wasn’t long before technology companies everywhere would begin creating projection-based gadgets for individual consumers. From computers to watches, these innovative creations are taking consumer electronics and technology to the next level, allowing tech users the ability to project their own holograms whenever they want.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Oct 8, 2010 to Sep 12, 2011
- Published: Oct 26, 2011
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization)

## Audience

- Gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Themes within the Projection Tech trend

### Projection-based Gadgets

Projection-based gadgets are taking consumer electronics and technology to the next level allowing tech users the ability to project their own holograms whenever they want.

### Virtual Touch Screens via Holographic Projections

Holographic projections are being used to create virtual touch screens on any surface, freeing up physical space while still providing access to computing capabilities.

### 3D Projector Technology

Innovation in 3D projector technology is allowing for more immersive home entertainment experiences that can convert older DVDs into a 3D format.

## What the Projection Tech trend means for industry

### For Consumer Electronics

Projection-based gadgets and virtual touch screens are revolutionizing the way people interact with and consume technology.

### For Home Entertainment

Advancements in 3D projectors are giving consumers a more immersive entertainment experience in their own homes.

### For Computer and Information Technology

Holographic projections and virtual touch screens have the potential to revolutionize the way people work and interact with computers.

## Trend signals for Projection Tech

Trend score 4.9 out of 10, from popularity 74%, activity 66%, freshness 8%.

- Popularity: 74%
- Activity: 66%
- Freshness: 8%

## Examples of the Projection Tech trend

6 featured examples from Oct 8, 2010 to Sep 12, 2011.

- [Projected Touch-Screen Computers](https://www.trendhunter.com/trends/augmented-interface): Augmented Interface Turns Any Surface Into a Touchable Display (Category: Tech)
  Implication: The computer hardware industry could benefit from augmented interfaces by developing smaller and more portable devices with built-in projectors or touchable surfaces.
- [Projected Cell Technology](https://www.trendhunter.com/trends/iphone-next-g): The iPhone 'Next G' is Virtually Weightless in Your Palm (Category: Tech)
  Implication: The projected cell technology trend presents opportunities for consumer electronics companies to create innovative products that enhance user experiences.
- [Glass-Projected Palm PCs](https://www.trendhunter.com/trends/future-touch-tech-concept): This Future Touch Tech Concept is More Portable than a Laptop (Category: Tech)
  Implication: The consumer electronics industry stands to benefit from the disruptive innovation opportunities presented by virtual projection devices and interactive surface technology.
- [Projecting Timepieces](https://www.trendhunter.com/trends/phone-watch-future): The Phone Watch Lets You Live The Life of a Secret Agent (Category: Tech)
  Implication: The development of phone watches with projection technology presents disruptive innovation opportunities in the wearable tech industry.
- [Hi-Tech Projected Computers](https://www.trendhunter.com/trends/communicate-gadget): The Communicate Gadget Takes Hardware Out of the Equation (Category: Tech)
  Implication: The computer hardware industry can explore disruptive innovation by developing compact, wireless devices that integrate multiple functionalities like the Communicate Gadget.
- [Household Holographs](https://www.trendhunter.com/trends/epson-projectors): These Epson Projectors Recreate 3-D Theater Experience in HD (Category: Tech)
  Implication: Epson's projectors offer a new dimension in home entertainment and provide opportunities for CE manufacturers to create new, innovative products for consumers.

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All articles: [Tech](https://www.trendhunter.com/tech)
