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# Projected Play
Kids' activities integrate projected imagery and visuals for high-tech allure.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jan 29, 2015 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages)
Source: Trend Hunter, https://www.trendhunter.com/protrends/projected-play

## Key Figures

- Trend score: 5.6/10
- Evidence articles: 5

## What is the Projected Play trend?

**Projected Play:** No longer reserved for presentations and home entertainment, projections are being adapted into kids activities. Allowing kids to enjoy drawings and cartoons in a more immersive way, these products not only provide a more engaging form of play, but also encourage technological engagement at an early age.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Feb 23, 2015 to Sep 2, 2016
- Published: Jan 29, 2015
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Experience](https://www.trendhunter.com/megatrend/experience)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Themes within the Projected Play trend

### Interactive Projectors

Using projectors that are interactive turns kids' rooms into playrooms.

### Holographic Technology

Holographic solutions create immersive, simulated experiences for a variety of activities.

### AR Projectors

Augmented reality projectors such as the 'Egger' media projector are designed to be more robust and suitable for younger users.

## What the Projected Play trend means for industry

### For Toys and Games

Toys and games companies can innovate by moving towards interactive, AR and holographic experiences to create more fun and engaging playtime for children.

### For Education

Education can benefit by incorporating interactive and AR technology in classrooms and lesson plans.

### For Entertainment

Entertainment businesses can explore the world of AR and holographic technology to create immersive experiences for fans.

## Trend signals for Projected Play

Trend score 5.6 out of 10, from popularity 84%, activity 76%, freshness 8%.

- Popularity: 84%
- Activity: 76%
- Freshness: 8%

## Examples of the Projected Play trend

5 featured examples from Feb 23, 2015 to Sep 2, 2016.

- [Interactive AR Projectors](https://www.trendhunter.com/trends/media-projector): The 'Egger' Media Projector is Designed with Children in Mind (Category: Life-Stages)
  Implication: The 'Egger' media projector offers innovative ways to enhance learning experiences, creating opportunities for companies in the education technology sector.
- [Holographic Fishing Technology](https://www.trendhunter.com/trends/holographic-fishing): The Hunter-Gatherer Lets You Virtually Catch Your Food for Delivery (Category: Marketing)
  Implication: Retailers can invest in virtual reality fishing technology to attract modern consumers looking for unique shopping experiences.
- [Artistry Teaching Toys](https://www.trendhunter.com/trends/trace-and-learn): The Dora the Explorer Trace and Learn Projector Teaches Art Basics (Category: Life-Stages)
  Implication: The Dora the Explorer Trace and Learn Projector belongs to the educational toys industry, which has the opportunity to create more products that combine learning and artistic expr…
- [Intergalactic Holograph Displays](https://www.trendhunter.com/trends/star-wars-3): The Star Wars 3D HoloDisplay Projects Scenes from the Latest Film (Category: Life-Stages)
  Implication: The 3D HoloDisplay technology can disrupt the entertainment industry by enhancing the viewing experience and attracting consumers with innovative products like the Star Wars 3D Ho…
- [Interactive Game Projectors](https://www.trendhunter.com/trends/interactive-projector): The Lumo Interactive Projector Turns Kids' Rooms Into Playgrounds (Category: Tech)
  Implication: The interactive projectors market is expected to see significant growth due to the rise in demand for innovative gaming experiences, as seen with the Lumo Play system.

## Recent trend clusters

- [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

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All articles: [Life-Stages](https://www.trendhunter.com/life-stages)
