# Probiotic Dessert Brands entice health-conscious consumers with probiotic-rich sweets. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Feb 29, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/probiotic-dessert ## Key Figures - Trend score: 3.7/10 - Evidence articles: 5 ## What is the Probiotic Dessert trend? **Probiotic Dessert:** As brands look to provide consumers with responsible snacking choices, many are emerging with confectionery treats and dessert dishes enhanced with fermented ingredients. Both a means of satisfying a sweets craving as well as a means of investing in the healthy function of the body's systems, such health-supporting products use the ancient healing properties of fermented foods to achieve personal wellness. This shift showcases the modern attitude toward consumption as being a compromise between responsibility to one's health and serving one's cravings. ## At a Glance - Evidence: 5 featured examples - Articles from: Mar 3 to Dec 16, 2016 - Published: Feb 29, 2016 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Probiotic Dessert trend ### Fermented Ingredients in Desserts As brands emerge with confectionery treats and dessert dishes enhanced with fermented ingredients, they invest in the healthy function of the body's systems by achieving personal wellness while satisfying a sweets craving. ### Vegan Probiotic Snacks With an increasing demand for vegan and dairy-free snacks, many brands are launching puree popsicles and plant-based ice creams that are enriched with superfood ingredients and probiotics. ### Healthy Probiotic Fruit Packs With the rise of global population and demand for fresh food, Nomva fruit packs provide a natural alternative with billions of probiotics and a blend of fruit and vegetables to support the immune system. ## What the Probiotic Dessert trend means for industry ### For Food Industry Innovation opportunities include the development of new products and flavors which contain fermented ingredients or vegan probiotics. ### For Health and Wellness Industry Disruptive innovation opportunities include developing innovative probiotic-rich food products related to desserts or snacks. ### For Technology Industry Opportunities include the development of technology that can incorporate probiotics into food products in unique ways to improve digestive health. ## Workshop question How can you better accommodate today's well-educated consumer? ## Trend signals for Probiotic Dessert Trend score 3.7 out of 10, from popularity 46%, activity 56%, freshness 8%. - Popularity: 46% - Activity: 56% - Freshness: 8% ## Examples of the Probiotic Dessert trend 5 featured examples from Mar 3 to Dec 16, 2016. - [Soft-Serve Coconut Desserts](https://www.trendhunter.com/trends/vegan-coconut-ice-cream): 'CocoWhip' is a Bio-Fermented Vegan Coconut Ice Cream (Category: Lifestyle) Implication: Innovative plant-based dessert companies can leverage the demand for guilt-free, vegan dessert options by offering bio-fermented and superfood-infused products. - [Probiotic-Packed Fruit Snacks](https://www.trendhunter.com/trends/fruit-packs): The Nomva Fruit Packs Each Contain Billions of Probiotics (Category: Lifestyle) Implication: Food manufacturers can capitalize on the rise of probiotic snacks by creating innovative and convenient fruit and vegetable pouches. - [Yogurt-Inspired Ice Creams](https://www.trendhunter.com/trends/hagendazs-ice-cream): The Newest Häagen-Dazs Japan Ice Cream Tastes Like Yogurt & Honey (Category: Lifestyle) Implication: Incorporating yogurt flavors and textures into ice cream to increase product variety. - [Probiotic Puree Popsicles](https://www.trendhunter.com/trends/puree-popsicle): Ruby Rockets are Powered by Fruits, Veggies and Dairy-Free Probiotics (Category: Lifestyle) Implication: The frozen snacks industry can explore the development of puree popsicles as a healthier alternative to traditional popsicles with added sugars. - [Probiotic-Rich Ice Creams](https://www.trendhunter.com/trends/plantbased-ice-cream): This Plant-Based Ice Cream Ranage is Made with Probiotics (Category: Lifestyle) Implication: BoFood's new line of plant-based ice cream taps into the growing demand for plant-based food options that cater to various dietary restrictions, leading to opportunities for other… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)