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Pre-Prepped Ice

Brands imitate DIY ice-infusing practices

Implications - Drink infusions through ice that's been made with alternative ingredients are quite common in the DIY recipe world, and brands have taken note and have begun offering such items pre-prepped. These cubes allow for simpler infusions into beverages, while enhancing them in a way that consumers would consider experiential.
Workshop Question - How could your brand add an experiential component to the function of its product/service?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
3 Featured, 26 Examples:
53,588 Total Clicks
Date Range:
Feb 16 — Feb 19
Trending:
Warm
Consumer Insight Topics:

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