# Post-Pandemic Social Designers are prioritizing physical distance in products for post-lockdown. By [Kalin Ned](https://www.trendhunter.com/knedelch), Research Writer | Published May 7, 2020 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/postpandemic-social ## Key Figures - Trend score: 6.1/10 - Evidence articles: 5 ## What is the Post-Pandemic Social trend? **Post-Pandemic Social:** Many brands and designers are shifting their strategy to post-COVID-19 needs. Emphasizing the necessity for physical distancing in the aftermath of the pandemic, these products are intended to keep individuals safe and healthy in larger social situations. ## The consumer insight behind the Post-Pandemic Social trend As governments are planning to incrementally open up the economy and loosen lockdown measures, individuals are excited by the prospect of moving freely again. However, many consumers are concerned about their health and the likelihood of a second outbreak and as a result, they are looking for solutions that will allow them to responsibly socialize with their loved ones in post-pandemic settings. ## At a Glance - Evidence: 5 featured examples - Articles from: Apr 21 to May 11, 2020 - Published: May 7, 2020 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Post-Pandemic Social trend ### Physical Distancing Infrastructure The need for physical distancing infrastructure and design is a priority for many post-pandemic businesses and governments, creating opportunities for designers and innovators to create unique and tailored solutions. ### Self-Protection Wearables Self-protection wearables are becoming increasingly popular as people adjust to the new normal of socializing post-pandemic, representing opportunities for innovators to create wearable technology and clothing that protect the wearer from airborne diseases while being comfortable and fashionable. ### Creative Socialization As people yearn for socialization in a post-pandemic world, there is a need for creative solutions that allow for safe socializing, creating opportunities for businesses and innovators to develop products and services that enable responsible and enjoyable social interaction. ## What the Post-Pandemic Social trend means for industry ### For Design and Architecture The need for physical distancing infrastructure and creative socialization solutions is driving demand for innovative design and architecture, representing opportunities for businesses in this industry to create tailored solutions. ### For Wearable Technology As self-protection wearables gain in popularity, there is a growing need for innovative technology and clothing that protect wearers from airborne diseases while being comfortable and fashionable. ### For Hospitality and Entertainment The hospitality and entertainment industries are looking for ways to safely welcome people back post-pandemic, representing opportunities for businesses and innovators to develop creative solutions that enable enjoyable social interaction while prioritizing safety. ## Workshop question How might your brand allow consumers to feel safe in a post-pandemic setting? ## Trend signals for Post-Pandemic Social Trend score 6.1 out of 10, from popularity 89%, activity 86%, freshness 9%. - Popularity: 89% - Activity: 86% - Freshness: 9% ## Examples of the Post-Pandemic Social trend 5 featured examples from Apr 21 to May 11, 2020. - [Self-Protection Suits](https://www.trendhunter.com/trends/the-micrashell): The Micrashell by Production Club Supports Socialization Without Distancing (Category: Lifestyle) Implication: Self-protection suits like the Micrashell are specifically designed to cater to the needs of nightlife and entertainment industries. - [Colorful Inflatable Face Shields](https://www.trendhunter.com/trends/inflatable-face-shields): Italian Designers Have Launched Socializing-Friendly Face Shields (Category: World) Implication: As face shields become a part of everyday attire, the fashion industry can capitalize on creating unique and stylish designs. - [Physical Distancing Designs](https://www.trendhunter.com/trends/physical-distancing-design): The Commune di Milano is Calling for Help from Architects & Designers (Category: World) Implication: Architects have the opportunity to contribute innovative physical distancing designs and infrastructure that can be implemented in commercial and public spaces. - [Next-Gen Eatery Drive-Thrus](https://www.trendhunter.com/trends/express-double-drive-through): Miami Grill's Express Double Drive Through Prepares for the New Normal (Category: Business) Implication: The fast-food industry can embrace next-generation drive-thru concepts like the Express Double Drive Through to enhance customer experience and streamline operations. - [Social Distancing Picnic Blankets](https://www.trendhunter.com/trends/life-after-lockdown): Paul Cocksedge Creates a Blanket for Life After Lockdown (Category: Art & Design) Implication: The outdoor furniture industry can take advantage of disruptive innovation opportunities by developing designs that promote social distancing and mindful gatherings. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)