# Tangible Personalization (UPDATE) Customization adds a deeper feeling of ownership. By [Meghan Young](https://www.trendhunter.com/meghan) | Published Dec 1, 2009 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/portrait-products-giving-you-a-reason-to-keep-taking-those-photos ## Key Figures - Trend score: 6.0/10 - Evidence articles: 12 ## What is the Tangible Personalization (UPDATE) trend? **Tangible Personalization (UPDATE):** The personalization of goods offers a superlative novelty factor as it adds profound relevance to individual consumers. Adding a custom touch, particularly with products that have become popular or widely used, can make items more covetable than those offered by the competition by offering a feeling of augmented ownership. ## At a Glance - Evidence: 12 featured examples - Articles from: Jan 29 to Sep 19, 2009 - Published: Dec 1, 2009 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Tangible Personalization (UPDATE) trend ### Personalization The trend of personalization offers a superlative novelty factor by adding profound relevance to individual consumers ### Customization The trend of customization makes items more covetable than those offered by the competition by offering a feeling of augmented ownership ### Individualization The trend of individualization caters to consumers looking for items that help differentiate themselves from the crowd ## What the Tangible Personalization (UPDATE) trend means for industry ### For Product Design Product design companies can create unique and tailored products that cater to specific customer's preferences and tastes ### For Personalized Gifts Personalized gift companies can offer consumers products that have been modified to reflect specific traits of clients ### For Customized Collectibles Customized collectible companies can produce dolls, action figures, busts, and other unique items that cater to consumer preferences with refined designs ## Trend signals for Tangible Personalization (UPDATE) Trend score 6.0 out of 10, from popularity 81%, activity 89%, freshness 8%. - Popularity: 81% - Activity: 89% - Freshness: 8% ## Examples of the Tangible Personalization (UPDATE) trend 12 featured examples from Jan 29 to Sep 19, 2009. - [Photoshop Fame Faking](https://www.trendhunter.com/trends/photoshop-robert-pattinsons-girlfriend): Turn Yourself into a Vampire or Robert Pattinson's Girlfriend (Category: Tech) Implication: Companies in the graphic design and photo editing software industry can develop new features and tools that cater to the demand for easy and customizable photo transformations. - [You as An Action Figure](https://www.trendhunter.com/trends/jibun-damashii-action-figure-japanese-toy-Bandai): Japanese Toy Company Puts Your Face on Superhero Body (Category: Business) Implication: The toy manufacturing industry can explore the production of customized action figures as a new market segment to cater to consumers' desire for personalized toys. - [Personalized Wine Glasses](https://www.trendhunter.com/trends/personalized-wine-glasses): Bridal Party Glasses Feature Cartoons of Your Wedding Party (Category: Art & Design) Implication: Providing personalized wine glasses and custom martini glasses for weddings and bridal showers. - [Personalized Illustrated Wallpaper](https://www.trendhunter.com/trends/personalized-wallpaper-illustrations-swedish-design-ensemble-creates-your-w): One-of-a-Kind Graphic Swedish Art Dresses Up Drab Walls (Category: Art & Design) Implication: One-of-a-kind, personalized wallpaper designs created by talented artists and designers can disrupt the interior design industry. - [Self-Trolling](https://www.trendhunter.com/trends/mymagicme-custom-treasure-troll-picture): MyMagicMe Will Turn Your Photo into a Custom Treasure Troll Picture (Category: Tech) Implication: The e-commerce industry can leverage the trend of customization by providing platforms and services to facilitate personalized product offerings and experiences for customers. - [Personalized LEGO Figurines](https://www.trendhunter.com/trends/unique-lego-mini-figures-lego-geeks-make-their-own-characters): LEGO Geeks Make Their Own Custom Characters (Category: Art & Design) Implication: The toy industry can benefit from offering customizable LEGO sets and accessories that encourage personalized play, as well as licensing popular franchises to create LEGO merchand… - [Personalized Shower Curtains](https://www.trendhunter.com/trends/voyeruristic-shower-curtains-customized-with-your-photo): Life-Sized Photos Make For Ultra Custom Bathrooms (Category: Art & Design) Implication: Printing companies that offer custom printing services for various products, such as shower curtains, will have a competitive advantage in the market. - [You as a Doll](https://www.trendhunter.com/trends/cyndi-safstorm-dolls): Cyndi Safstorm Creates Personalized Plastic Mini-Me Figurines (Category: Art & Design) Implication: The toy manufacturing industry can capitalize on this trend by creating customized toy lines that allow customers to create and design their own action figures and dolls. - [Billion-Dollar Business Cards](https://www.trendhunter.com/trends/billion-dollar-business-cards-stewie-rah-rah): Stewie Rah Rah's Personalized Money Cards are Worth Pocketing (Category: Celebs) Implication: Disruptive innovation opportunity: Developing new printing technologies and product offerings to meet the growing demand for customized, high-end business cards and stationary. - [Ultrasounds as Modern Art](https://www.trendhunter.com/trends/ultrasounds-modern-art-personalized-fetus-posters): Personalized Fetus Posters For Narcissists in the Making (Category: Art & Design) Implication: Pregnancy and baby retailers can offer personalized ultrasound art as a unique product for expectant parents - [Personalized Robot Replicas](https://www.trendhunter.com/trends/robot-replicas-company-will-make-custom-robot-version-of-you): Little Island Will Create Mini Me Machines (Category: Tech) Implication: Disruptive innovation opportunity: Combine robotic technology with traditional toy manufacturing processes to create interactive and personalized toys that mimic human likeness. - [Luxury Home Narcissism](https://www.trendhunter.com/trends/you-look-like-a-million-dollars-personalized-bust): Company Makes 'You Look Like A Million Dollars' With Personalized Busts (Category: Art & Design) Implication: Through the use of high-end materials and unique designs, businesses can create disruptive innovation for the luxury customization industry. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)