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# Polluted Artwork
Artists use pollution in their work to inspire change.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Aug 17, 2017 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/polluted-artwork

## Key Figures

- Trend score: 4.1/10
- Evidence articles: 5

## What is the Polluted Artwork trend?

**Polluted Artwork:** By reforming debris, waste, and other pollution into artistic platforms, artists are able to create more visceral connections between the audience and their consumption habits. For a cause that can be difficult for consumers to connect with due to its "out of sight, out of mind" nature, this emotive messaging can be very impactful.

## At a Glance

- Evidence: 5 featured examples
- Articles from: May 28, 2016 to Jun 7, 2017
- Published: Aug 17, 2017
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Examples of the Polluted Artwork trend

5 featured examples from May 28, 2016 to Jun 7, 2017.

- [Polluted Art Galleries](https://www.trendhunter.com/trends/pop-up-gallery): This Pop-Up Gallery Exclusively Features Art Made with Air Pollution (Category: Eco)
  Implication: Incorporating air pollution art into mainstream art galleries, creating new marketing opportunities and attracting eco-conscious consumers.
- [Deceptively Toxic Popsicles](https://www.trendhunter.com/trends/toxic-popsicles): These Student-Created Popsicles are Made Out of Sewage (Category: Eco)
  Implication: Environmental organizations and schools can leverage this trend to spread awareness and promote sustainable practices.
- [Inked Pollution Murals](https://www.trendhunter.com/trends/airink): These Awareness-Raising Billboards Were Made with Air-Ink Technology (Category: Eco)
  Implication: Air-Ink and KAALINK device create potential for an eco-friendly platform for brands to advertise on.
- [Dirty Water Artwork](https://www.trendhunter.com/trends/water-artwork): This Art Exhibition Features Pieces Made from Dirty River Water (Category: Social Good)
  Implication: Advocacy organizations can utilize the power of art to raise awareness for environmental issues, and promote initiatives for clean water.
- [Pollution-Made Ink Products](https://www.trendhunter.com/trends/ink-products): These Ink Items Were Designed to Make a Statement on Air Quality (Category: Eco)
  Implication: The development of pollution-made ink products opens up new avenues for sustainable and socially conscious art supplies.

**Workshop question:** How can your brand connect with its consumer base in a way that reframes their perspective?

## Themes within the Polluted Artwork trend

### Art as Environmental Activism

Artists use debris, pollution and other environmental issues to create thought-provoking art that inspires behavioral change and a shift in environmental attitudes.

### Pollution Repurposing

Pollution-based materials have been used to create innovative products for creative applications, such as ink, art pieces, and more.

### Bridging Environmental Awareness with Artistic Expression

Socially conscious art-based exhibitions and projects are a strategic way to promote awareness on the importance of environmental sustainability.

## What the Polluted Artwork trend means for industry

### For Arts and Culture

The arts play an important role in expressing and promoting environmental responsibility and creating awareness on the impact of human interaction with the environment.

### For Environmental Audit and Compliance Services

Environmental audit and compliance services have been gaining prominence over the years, as more companies and individuals consider sustainability and find ways to become more environmentally responsible.

### For Sustainable Materials Manufacturing

The use of sustainable materials in ink manufacturing and art production, along with green technology allows for the creation of eco-friendly products that have both commercial and environmental benefits.

## Trend signals for Polluted Artwork

Trend score 4.1 out of 10, from popularity 66%, activity 48%, freshness 8%.

- Popularity: 66%
- Activity: 48%
- Freshness: 8%

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All articles: [Eco](https://www.trendhunter.com/eco)
