# Gamefied Consumption Parents add an element of fun to eating to enhance the mealtime experience. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jul 3, 2014 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/playful-consumption ## Key Figures - Trend score: 2.8/10 - Evidence articles: 6 ## What is the Gamefied Consumption trend? **Gamefied Consumption:** Dealing with hard-to-please infants, parents are utilizing interactive approaches to make experiences like mealtime more enjoyable. Infusing elements of gaming and play into eating, interactive kitchenware, like board game plates and toy dishes, help transform methods of consumption into more engaging, age-appropriate activities. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 4, 2013 to Jun 28, 2014 - Published: Jul 3, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z - Top markets: North America, Europe, Asia ## Themes within the Gamefied Consumption trend ### Interactive Eating Utensils Utilizing toy-like cutlery pieces to make mealtime engaging for kids through playful interaction with food. ### Playful Food Presentation Employing creative designs on eating utensils and plates that transform food into entertaining and imaginative displays. ### Mealtime Gamification Incorporating game-like elements into the dining experience to encourage children to eat their meals more willingly. ## What the Gamefied Consumption trend means for industry ### For Children's Products A focus on innovative and engaging products designed to make everyday activities like eating enjoyable for kids. ### For Food and Beverage Introducing playful and interactive food options that cater to making meals both fun and nutritious for children. ### For Toy Manufacturing Creating toys that serve dual purposes, such as incorporating them into practical items like kitchenware to enhance their appeal. ## Trend signals for Gamefied Consumption Trend score 2.8 out of 10, from popularity 32%, activity 46%, freshness 8%. - Popularity: 32% - Activity: 46% - Freshness: 8% ## Examples of the Gamefied Consumption trend 6 featured examples from Apr 4, 2013 to Jun 28, 2014. - [At-Home Sushi Conveyor Sets](https://www.trendhunter.com/trends/conveyor-belt-sushi): This Conveyor Belt Sushi Set Makes Assembly and Eating Easy (Category: Life-Stages) Implication: This industry can utilize the increasing demand for at-home dining experiences by developing new products and services that cater to this trend. - [Food-Made Plate Portraits](https://www.trendhunter.com/trends/dinner-dos-plate-set): The Dinner Do’s Plate Set Encourages Kids to Play With Their Food (Category: Art & Design) Implication: Creating innovative tableware with design features that encourage children to eat healthy food. - [Truck-Hauling Utensils](https://www.trendhunter.com/trends/cute-cutlery): This Set of Cute Cutlery Will Help Children Enjoy Finishing Their Meals (Category: Art & Design) Implication: The children's products industry can leverage the trend of playful cutlery to design and manufacture innovative utensils that enhance the dining experience for kids. - [Bear-Faced Sandwich Plates](https://www.trendhunter.com/trends/sandwich-plate): The Spreddy Bear Plate Makes Sandwich Making Unbearably Easy (Category: Life-Stages) Implication: Opportunity for innovation in children's tableware industry with character-based plate designs and condiment assistance. - [Gamified Tot Meal Plates](https://www.trendhunter.com/trends/plate-for-kids): The Dinner Winner Plate for Kids Makes Cleaning a Plate Fun (Category: Life-Stages) Implication: Disruptive innovation opportunity in creating innovative and gamified meal plates designed specifically for children. - [Adorable Auto Taco Stands](https://www.trendhunter.com/trends/taco-holder): The Taco Truck Taco Holder Makes Eating Mexican Cuisine Much Easier (Category: Art & Design) Implication: The kitchenware industry can take advantage of the growing trend of fun, innovative designs for practical solutions. ## Recent trend clusters - [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Life-Stages - [Retro Graphic Tees](https://www.trendhunter.com/trends/nostalgic-graphic-tees) - [Screen-Free Kids Phones](https://www.trendhunter.com/trends/screen-free-kids-phones) - [Edible Oil-Based Lubes](https://www.trendhunter.com/trends/coco-lube) - [Women's Health-Focused Probiotic Supplements](https://www.trendhunter.com/trends/womens-health-probiotic-capsules) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)