# Plastic Life Stages Cosmetic surgery as an accepted, expected, part of growing older. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Aug 29, 2008, updated Nov 19, 2009 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/plastic-life-stages-cosmetic-surgery-as-an-accepted-expected-part-of-growin ## Key Figures - Trend score: 6.2/10 - Evidence articles: 8 ## What is the Plastic Life Stages trend? **Plastic Life Stages:** Cosmetic surgery, from nose jobs to rear enhancements, has become so ubiquitous, it’s pretty well considered a requisite at a certain life stage. Businesses capitalizing on the booming industry sell products like niche greeting cards and even children’s books that explain mommy’s surgery. ## At a Glance - Evidence: 8 featured examples - Articles from: Jan 28 to Aug 12, 2008 - Published: Aug 29, 2008 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Plastic Life Stages trend ### Cosmetic Surgery Normalization With more and more people turning to cosmetic surgery, businesses are offering a range of products and services that cater to this growing trend. ### Hyper-focused Plastic Surgery Celebrities and everyday individuals alike are seeking out highly specific plastic surgery procedures to achieve their desired look. ### Plastic Surgery Extremes As plastic surgery becomes more normalized, individuals are pushing the boundaries of what is considered 'traditional' plastic surgery. ## What the Plastic Life Stages trend means for industry ### For Cosmetics and Personal Care Companies in the cosmetics and personal care industry can create products that cater directly to those who have had or plan to have plastic surgery. ### For Healthcare Healthcare providers can develop specialized plastic surgery services to meet the demand of patients seeking specific procedures. ### For Marketing and Advertising Marketers and advertisers can capitalize on the growing plastic surgery craze and create campaigns targeting individuals seeking to enhance their appearance. ## Trend signals for Plastic Life Stages Trend score 6.2 out of 10, from popularity 85%, activity 94%, freshness 8%. - Popularity: 85% - Activity: 94% - Freshness: 8% ## Examples of the Plastic Life Stages trend 8 featured examples from Jan 28 to Aug 12, 2008. - [Excessive Boob Jobs](https://www.trendhunter.com/trends/extreme-boob-jobs-sheyla-hersheys-boobs-burst): Sheyla Hershey Rejected for 9th Surgery, Boobs Could Burst (Category: Naughty) Implication: Innovative techniques, materials, and procedures can capitalize on the demand for unconventional body modifications. - [Celebrity Imitation Surgery](https://www.trendhunter.com/trends/celebrity-surgery-russian-teenager-turns-into-paris-hilton): Russian Teen Becomes Paris Hilton (Category: Life-Stages) Implication: The cosmetic surgery industry can capitalize on the trend of celebrity imitation surgery by offering advanced procedures and technologies. - [Plastic Surgery Obsession Ads](https://www.trendhunter.com/trends/chevrolet-service-center-ads): Chevrolet Jabs (Category: Unique) Implication: Opportunity for advertising agencies to explore satirical campaigns that resonate with audiences and provoke conversations. - [Live Celebrity Surgery](https://www.trendhunter.com/trends/bridgette-neilsens-body-overhaul): Bridgette Neilsen's Plastic Surgery (Category: Marketing) Implication: Disruptive innovation opportunity in providing live TV coverage for plastic surgeries. - [Ethnicity Swap Surgery](https://www.trendhunter.com/trends/ethnicity-swap-surgery-angela-bismarchi): Brazilian Model Gets Japanese Eyes (Category: Unique) Implication: The cosmetic surgery industry stands to benefit from the increasing demand for innovative and specialized procedures that cater to the nuanced needs of diverse clientele. - [Plastic Surgery Get Well Cards](https://www.trendhunter.com/trends/get-well-after-plastic-surgery-greeting-cards): Life Me Up (Category: Unique) Implication: Disruptive innovation opportunity for the greeting card industry to expand their product offerings and cater to a niche market of plastic surgery patients. - [Plastic Surgery Kids Books](https://www.trendhunter.com/trends/plastic-surgery-book-for-children-dr-michael-salzhauers-my-beautiful-mommy): My Beautiful Mommy by Dr. Michael Salzhauer (Category: Lifestyle) Implication: Publishers can explore new markets for children's literature focused on topics that may be considered taboo or controversial - [Unlimited Plastic Surgery Packages](https://www.trendhunter.com/trends/unlimited-plastic-surgery-hamptons): Hamptons Luxury Recovery For Just $500K (Category: Fashion) Implication: Collaborate with dermatologists and other cosmetic surgeons to develop competitive packages that offer patients a luxurious recovery experience. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)