# Pixelated Perspective High-concept pixel art speaks to the modern consumer's digital mindset. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Jul 7, 2015 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/pixelated-perspective ## Key Figures - Trend score: 4.0/10 - Evidence articles: 6 ## What is the Pixelated Perspective trend? **Pixelated Perspective:** Deliberately pixelated designs have found their way into everything from packaging to public art in what can only be considered a direct reflection of the modern consumer's digital perspective. An efficient means for brands to communicate their forward-thinking vision, pixelated design represents the inherent intersection of the digital and natural worlds through the scope of the discerning consumer. ## At a Glance - Evidence: 6 featured examples - Articles from: Oct 11, 2014 to Jul 4, 2015 - Published: Jul 7, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Pixelated Perspective trend ### Pixel Art Pixelated designs are becoming a popular choice for brands to communicate their forward-thinking vision. ### Nature-Inspired Design Geometrical, pixelated accent lines of minimalist packaging and interiors make a unique statement regarding the relationship between technology and modern beauty products that is given a natural touch with the floral detail. ### Aesthetically Pleasing Interior Design Airport terminals and candy shops are being redesigned with eye-catching color-blocking and pixel-inspired graphics to add beauty to an otherwise functional environment. ## What the Pixelated Perspective trend means for industry ### For Graphic Design Graphic designers can capitalize on the trend of pixel art and create forward-thinking designs for various industries. ### For Beauty Industry The use of nature-inspired design in packaging and interiors can create a unique statement for modern beauty products. ### For Travel Industry In the travel industry, there is a need for aesthetically pleasing airport terminals to create a more calming environment for travelers. ## Workshop question How does your brand cater to consumers' sense of nostalgia? What aspects of your industry could you call back to? ## Trend signals for Pixelated Perspective Trend score 4.0 out of 10, from popularity 58%, activity 54%, freshness 8%. - Popularity: 58% - Activity: 54% - Freshness: 8% ## Examples of the Pixelated Perspective trend 6 featured examples from Oct 11, 2014 to Jul 4, 2015. - [Pixelated Flower Chain Rebrands](https://www.trendhunter.com/trends/flower-shop): Mostsvettorg is a Chain of Flower Shops with 71 Stores in Moscow (Category: Lifestyle) Implication: The floral retail industry can embrace dynamic branding and pixel-inspired imagery to stand out in a crowded market. - [Energetic Airport Makeovers](https://www.trendhunter.com/trends/luton-airport): London's Luton Airport Recently Received a Pastel-Hued Rebrand (Category: World) Implication: The airport design industry can embrace the trend of pastel-hued designs and pixel-inspired graphics to revolutionize airport terminals and create a more enjoyable travel experien… - [Pixelated Ceramic Installation](https://www.trendhunter.com/trends/ceramic-installation): "Unexpected Hill" is a Creative Ceramic Sculpture in London (Category: Art & Design) Implication: Disruptive innovation opportunities can be found in exploring new artistic techniques and mediums to create visually stunning and immersive installations. - [Pixelated Candy Shop Interiors](https://www.trendhunter.com/trends/candy-shop-design): This Candy Shop Design Boasts a Visually Stimulating Decor (Category: Lifestyle) Implication: Retailers can benefit from incorporating pixelated designs and colorful merchandising techniques to enhance their store environments and attract customers. - [Pixelated Cosmetics Packaging](https://www.trendhunter.com/trends/british-makeup-brand): The Packaging Range for This British Makeup Brand is Blooming (Category: Marketing) Implication: The trend of pixelated cosmetics packaging creates an opportunity for disruptive innovation in the cosmetic packaging industry to create unique and visually appealing designs. - [Pixelated Banknote Makovers](https://www.trendhunter.com/trends/norway-krone): The Norway Krone's Modern Redesign is Set to Roll Out in 2017 (Category: Art & Design) Implication: Disruptive innovation opportunity: Redesign banknotes to enhance brand identity and customer engagement. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)