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# Photographic Play
Toys are heightened with personal photographs for familiar appeal.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Oct 29, 2014 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages)
Source: Trend Hunter, https://www.trendhunter.com/protrends/photographic-play

## Key Figures

- Trend score: 2.6/10
- Evidence articles: 4

## What is the Photographic Play trend?

**Photographic Play:** When it comes to distractions, particularly for kids, toys can often deter from more meaningful, family-time activities. Adding an element of familiarity to products like coloring books and kids tech devices, brands are integrating personalized photos and customized imagery for sentimental appeal. This speaks to a shift toward more visually customizable forms of play and entertainment.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Nov 21, 2013 to Oct 11, 2014
- Published: Oct 29, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Experience](https://www.trendhunter.com/megatrend/experience), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen Z
- Top markets: North America, Europe, Asia

## Themes within the Photographic Play trend

### Personalized Play

Adding an element of familiarity to toys and games with personalized photos and customized imagery for sentimental appeal.

### Customized Coloring Books

Creating unique coloring books featuring family photos and other personalized images as unique and meaningful gifts.

### 3D Cameras for Kids

Introducing children to photography in a fun and creative way by blending it with 3D imaging technology.

## What the Photographic Play trend means for industry

### For Toy Industry

Creating innovative and personalized toys and games that appeal to modern families and their children.

### For Photography Industry

Offering customized and personalized packages tailored to families and children's interests and hobbies.

### For Printing Industry

Providing printing services that enable customization and personalization for unique and creative products like coloring books and photo albums.

## Trend signals for Photographic Play

Trend score 2.6 out of 10, from popularity 36%, activity 35%, freshness 8%.

- Popularity: 36%
- Activity: 35%
- Freshness: 8%

## Examples of the Photographic Play trend

4 featured examples from Nov 21, 2013 to Oct 11, 2014.

- [Customized Coloring Books](https://www.trendhunter.com/trends/customized-coloring-book): Instructables User PenfoldPlant Teaches People How to Make Their Own (Category: Life-Stages)
  Implication: Companies in the photo printing and publishing industry can capitalize on the trend of customized coloring books by offering specialized products and services.
- [Kiddie 3D Cameras](https://www.trendhunter.com/trends/moidoi-camera): The Moidoi Camera Encourages Fun Through Photographic Exploration (Category: Tech)
  Implication: The Moidoi Camera's 3D capabilities present opportunities for photographers to explore new visual storytelling techniques.
- [Crowdfunded Photography-Based Coloring](https://www.trendhunter.com/trends/photograph-coloring-book): This Photograph Coloring Book Uses a Photographer's Work (Category: Life-Stages)
  Implication: Photography industry can explore children's activity books as a new avenue of business, creating innovative and customization-inclined products.
- [Doodle-Encouraging Frames](https://www.trendhunter.com/trends/vandalijst): The Vandalijst Invites You to Scribble on Pictures for Fun (Category: Life-Stages)
  Implication: The home decor industry can leverage the interactive frames trend to create unique and engaging products that allow consumers to personalize their living spaces.

## Recent trend clusters

- [Protein Personalization](https://www.trendhunter.com/protrends/protein-personalization) (Lifestyle)
- [Autonomous Merchandising](https://www.trendhunter.com/protrends/autonomous-merchandising) (Business)
- [Countertop Craft](https://www.trendhunter.com/protrends/countertop-craft) (Lifestyle)
- [Inclusive Formulas](https://www.trendhunter.com/protrends/inclusive-formulas) (Fashion)

## Trending in Life-Stages

- [Mini Clog Collectibles](https://www.trendhunter.com/trends/cars-x-crocs-blind-box)
- [Thoughtfully Designed Lunchboxes](https://www.trendhunter.com/trends/glacier-lunchbox)
- [Historical Character Collectibles](https://www.trendhunter.com/trends/polly-pocket-x-american-girl)
- [Larger-Format Brainteaser Games](https://www.trendhunter.com/trends/kanoodle-party)

All articles: [Life-Stages](https://www.trendhunter.com/life-stages)
