# Patch Health Non-invasive patches treat skin problems and track skin's health. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jan 21, 2019 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/patch-health ## Key Figures - Trend score: 4.7/10 - Evidence articles: 4 ## What is the Patch Health trend? **Patch Health:** Brands are using the convenience and concentration-related benefits of patches to infuse skincare ingredients or skin health-tracking functions. The use of patches to enhance skin's health allows for brands to appeal to consumers' preference for novelty. ## The consumer insight behind the Patch Health trend When it comes to the way they take care of their skin, consumers' routines have become more targeted, and more focused on overall health and prevention. People are increasingly prioritizing the purchase of products that aid in this process, as they look for ways to track, treat, and prevent skin concerns that may lead to health or cosmetic issues down the road. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 29, 2018 to Jan 7, 2019 - Published: Jan 21, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Patch Health trend ### Patch-Based Skincare The use of patches to enhance skin's health is a growing trend that allows for brands to appeal to consumers' preference for novelty. ### Wearable Skin Health Tracking As consumers prioritize the purchase of products that aid in tracking, treating, and preventing skin concerns, wearable skin health tracking devices are becoming more popular. ### pH-Reading Sensors Sensors that track skin pH levels are a new and innovative way for people to understand the health of their skin and create bespoke skincare routines. ## What the Patch Health trend means for industry ### For Beauty and Skincare Patch-based skincare, wearable skin health tracking, and pH-reading sensors are all trends impacting the beauty and skincare industry. ### For Athletic Wear and Performance Wearable hydration tracking patches, like the Gatorade Wearable, are a trend impacting the athletic wear and performance industry. ### For Footwear and Footcare Peel-and-stick deodorant patches, like Probelle's Shoe Deodorant Patch, are a trend impacting the footwear and footcare industry. ## Workshop question How could your brand deliver its product/service in a novel format? ## Trend signals for Patch Health Trend score 4.7 out of 10, from popularity 72%, activity 62%, freshness 8%. - Popularity: 72% - Activity: 62% - Freshness: 8% ## Examples of the Patch Health trend 4 featured examples from Mar 29, 2018 to Jan 7, 2019. - [pH-Reading Skincare Sensors](https://www.trendhunter.com/trends/my-skin-track-ph-by-la-rocheposay): L'Oreal Introduced the My Skin Track pH by La Roche-Posay at CES 2019 (Category: Lifestyle) Implication: The skincare industry can leverage wearable sensors to develop personalized products and treatments for customers based on their pH levels. - [Hydration-Tracking Patches](https://www.trendhunter.com/trends/gatorade-wearable): The Gatorade Wearable Reads a Person's Sweat To Determine Hydration (Category: Tech) Implication: Wearable technology companies can leverage the advancements in sweat-tracking patches to develop innovative products that monitor hydration levels. - [Microneedling Acne Patches](https://www.trendhunter.com/trends/trouble-cure): SokoGlam's Acropass Trouble Cure Targets Deep Inflammation and Bacteria (Category: Lifestyle) Implication: Skincare companies can leverage microneedling technology to develop innovative acne treatments and spot solutions. - [Peel-and-Stick Deodorant Patches](https://www.trendhunter.com/trends/deodorant-patch): Probelle's Shoe Deodorant Patch is a Spray or Powder Alternative (Category: Fashion) Implication: Disruptive innovation opportunity: Integrate deodorant patches directly into the design of footwear to provide long-lasting odor protection. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)