# Palatial Canine Owners insist on the most lavish sleeping spots for their spoiled pets. By [Riley von Niessen](https://www.trendhunter.com/rileyvonn), Managing Editor | Published Nov 2, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/opulent-canine-quarters ## Key Figures - Trend score: 5.8/10 - Evidence articles: 6 ## What is the Palatial Canine trend? **Palatial Canine:** With fewer Millennials having kids, it seems that pets are reaping the benefits of their owner's excess income. Due to this, a surge in ultra-luxurious sleeping quarters for dogs have been devised -- with opulent dog day spas on the rise and even climate-controlled dens. As more owners continue to focus in on their pet's evolving needs, no matter how contrived they might be, specialized products are becoming more readily available to those willing to spend. ## At a Glance - Evidence: 6 featured examples - Articles from: Sep 27, 2016 to Jul 19, 2017 - Published: Nov 2, 2016 - Patterns: [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Palatial Canine trend ### Luxury Pet Accommodations Owners are willing to spend on luxurious accommodations for their pets, with climate-controlled pet houses, opulent dog hotels, and Egyptian-inspired cat homes being some examples. ### Specialized Pet Products Pet owners are demanding specialized products that cater to their pets' evolving needs, such as one-for-one dog beds, premium pet mattresses, and Arvin Grex's Angus Bed. ### Innovation in Canine Sleep Innovative products such as the Casper Dog Mattress and the Aridus Den are addressing the specific needs of dogs while sleeping. ## What the Palatial Canine trend means for industry ### For Pet Care Industry As pet ownership rates rise, the pet care industry is set to benefit from increasing demand for specialized pet products and luxury accommodations. ### For Home Décor Industry As consumers view pets as family members, the home décor industry has an opportunity to create pet-friendly furniture and décor that appeals to pet owners and aligns with their home aesthetics. ### For Eco-Friendly Industry As consumers become more conscious about environmental sustainability, the pet industry has an opportunity to create eco-friendly pet products and accessories. ## Workshop question If you were to make unexpected luxury a key aspect of your offering, how would that change your approach? ## Trend signals for Palatial Canine Trend score 5.8 out of 10, from popularity 85%, activity 82%, freshness 8%. - Popularity: 85% - Activity: 82% - Freshness: 8% ## Examples of the Palatial Canine trend 6 featured examples from Sep 27, 2016 to Jul 19, 2017. - [Egyptian-Inspired Cat Homes](https://www.trendhunter.com/trends/bast-cat-furniture): BAST Cat Furniture Draws Inspiration from Ancient Egyptian Mythology (Category: Art & Design) Implication: Opportunity to explore new design concepts that cater to pet owners who prioritize both their pet's comfort and their home's aesthetic. - [One-for-One Dog Beds](https://www.trendhunter.com/trends/foam-dog-bed): The Ralph & Co Memory Foam Dog Bed Ensures Comfy Canine Naps (Category: Social Good) Implication: The pet industry remains a strong and growing market, with increasing interest in high-quality, eco-friendly, and socially responsible products. - [Premium Pet Mattresses](https://www.trendhunter.com/trends/casper-dog-mattress): The Casper Dog Mattress Was Designed to Withstand a Dog's Natural Behavior (Category: Lifestyle) Implication: The pet care industry can capitalize on the trend of offering high-quality products like the Casper Dog Mattress to cater to pet owners' desire for the best for their pets. - [Climate-Controlled Pet Houses](https://www.trendhunter.com/trends/pet-houses): The 'Aridus Den' Provides Warmth or Cooling for Pets (Category: Lifestyle) Implication: Technology-driven pet care industry with the introduction of climate-controlled pet houses to provide quality comfort and wellness for pets - [Canine Sling Beds](https://www.trendhunter.com/trends/sling-bed): Arvin Grex's 'Angus Bed' Comfortably Cradles Pets of Various Sizes Above Ground (Category: Lifestyle) Implication: Opportunities for companies to make pet accessories that prioritize both function and aesthetic appeal. - [Opulent Dog Hotels](https://www.trendhunter.com/trends/dog-hotel): This Space Functions as Both a Pet Hotel and Daycare (Category: Lifestyle) Implication: Disruptive innovation opportunity in the pet services industry by creating all-in-one solutions that prioritize the well-being and convenience of pet owners. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)