# On-Demand Custom Devices that blend on-demand skincare formulas prioritize customization. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Feb 17, 2020 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/ondemand-custom ## Key Figures - Trend score: 5.9/10 - Evidence articles: 5 ## What is the On-Demand Custom trend? **On-Demand Custom:** The skincare space is constantly evolving, and the next generation of skincare technologies blend on-demand formulas with customer-specific personalization. Whether at-home or in-store, these devices use technology to determine the exact day-to-day skincare needs of consumers. ## The consumer insight behind the On-Demand Custom trend With the North American skincare industry being as diverse as it is today, consumers who are passionate about this space are having to research and understand the impacts of the various ingredients and innovations that are constantly popping up in the industry. For those who are looking to maximize function and minimize time, this process can be arduous. These consumers are increasingly turning to brands that focus on their singular needs through customization. ## At a Glance - Evidence: 5 featured examples - Articles from: Jan 3, 2019 to Jan 14, 2020 - Published: Feb 17, 2020 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the On-Demand Custom trend ### On-Demand Custom Technology that prioritizes customization and on-demand formulas are becoming increasingly popular in the skincare industry. ### Personalized Skincare Systems AI-powered, personalized skincare devices are changing the industry by creating tailored formulas for individuals. ### Custom-Printed Face Masks Using 3D printing, customizable face masks are becoming more popular as consumers desire more targeted skincare solutions. ## What the On-Demand Custom trend means for industry ### For Cosmetics Industry The cosmetics industry is experiencing major disruptions as new technology transforms the industry and companies are embracing personalization. ### For Tech Industry The tech industry is playing a vital role in the creation of on-demand, personalized skincare solutions. ### For Retail Industry As more companies are introducing personalized skincare devices, the retail industry is also changing to meet the demands of consumers seeking customized products. ## Workshop question How could your brand prioritize customization in its product/service? ## Trend signals for On-Demand Custom Trend score 5.9 out of 10, from popularity 88%, activity 79%, freshness 9%. - Popularity: 88% - Activity: 79% - Freshness: 9% ## Examples of the On-Demand Custom trend 5 featured examples from Jan 3, 2019 to Jan 14, 2020. - [On-Demand Skincare Devices](https://www.trendhunter.com/trends/duolab): L’Occitane Introduced the World to Duolab at CES 2020 (Category: Fashion) Implication: The beauty and skincare industry can explore the use of technology and personalized formulations to enhance customer satisfaction and product effectiveness. - [3D-Printed Face Masks](https://www.trendhunter.com/trends/neutrogena-maskid): Neutrogena MaskiD is Set to Be Introduced at CES 2019 (Category: Fashion) Implication: The beauty industry can capitalize on 3D-printing technology to create custom, targeted face masks for consumers. - [Personalized Skincare Systems](https://www.trendhunter.com/trends/loreal-perso): L'Oréal Perso Introduces Next-Gen Beauty-Tech at CES 2020 (Category: Tech) Implication: The beauty and cosmetics industry can embrace AI-powered devices like L'Oréal Perso to revolutionize the way beauty products are created and customized. - [Custom-Printed Face Masks](https://www.trendhunter.com/trends/3d-printing-mask-pack): Amorepacific is Debuting the 3D Printing Mask Pack at CES 2020 (Category: Fashion) Implication: Opportunity for brands to tap into the demand for customizable skincare products. - [Personalized Skincare Machines](https://www.trendhunter.com/trends/bespoke-cream-machine): Georgia Louise's 'Bespoke Cream Machine' Makes Custom Skincare (Category: Fashion) Implication: The 'Bespoke Cream Machine' is a disruptive innovation in the beauty and skincare industry, offering customization and personalization, and suggests opportunities for future innov… ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)