# Peer-to-Peer Luxury Unique apps leverage the peer-to-peer economy for typically high-end services. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Jun 23, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/ondemand-amenities ## Key Figures - Trend score: 3.6/10 - Evidence articles: 4 ## What is the Peer-to-Peer Luxury trend? **Peer-to-Peer Luxury:** The rise in the peer-to-peer economy has seen the emergence of app-driven on-demand services that extend to the luxury end of the spectrum. While in the past, mainly affluent consumers may have had access to such typically high-end amenities, the accessibility and convenience of peer-to-peer services offered instantly through a digital means provide a cost-efficient, quick alternative. ## At a Glance - Evidence: 4 featured examples - Articles from: May 5, 2015 to Mar 24, 2016 - Published: Jun 23, 2015 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Peer-to-Peer Luxury trend ### Peer-to-Peer Luxury The rise in peer-to-peer economy has created opportunities for luxury services to be offered instantly through digital platforms. ### On-Demand Services The fast growing popularity of on-demand services provides cost-efficient, convenient alternatives that mimic the marketing models of Uber and other ride-sharing services. ### Eco-Friendly Subscription Models Subscription services have introduced an environmentally friendly clothing rental option which allows customers to test out designer pieces that are laundered and recycled for future customers. ## What the Peer-to-Peer Luxury trend means for industry ### For Hospitality & Travel The hospitality and travel industry can utilize the fast growing on-demand service trend to enhance their service offerings and provide unique experiences. ### For Fashion & Apparel The fashion and apparel industry can use the eco-friendly subscription model to offer more sustainable options for individuals looking to reduce their environmental impact and still look fashionable. ### For Personal Services The personal services industry can adapt to the peer-to-peer economy trend and provide convenient on-demand services at affordable costs to a larger base of clients. ## Workshop question What effect does the P2P economy have on your business? How could you leverage it to provide consumers with experiences that were previously unattainable? ## Trend signals for Peer-to-Peer Luxury Trend score 3.6 out of 10, from popularity 56%, activity 44%, freshness 8%. - Popularity: 56% - Activity: 44% - Freshness: 8% ## Examples of the Peer-to-Peer Luxury trend 4 featured examples from May 5, 2015 to Mar 24, 2016. - [On-Demand Yacht Rentals](https://www.trendhunter.com/trends/yacht-rentals): IMMIDIA is Like the Uber of the Seas (Category: Autos) Implication: The IMMIDIA service disrupts the luxury travel and hospitality industry by offering on-demand yacht rentals with full crew and catering. - [On-Demand Alterations](https://www.trendhunter.com/trends/tailor-services): zTailors Delivers Affordable Tailor Services Directly to Your Home (Category: Business) Implication: On-demand alterations could give rise to new opportunities in the fashion industry, providing an innovative way to access qualified tailors. - [Eco-Friendly Clothing Subscriptions](https://www.trendhunter.com/trends/designer-pieces): This Shop Lets Customers Rent Designer Pieces and Launder Them (Category: Social Good) Implication: House of Bubbles' innovative eco-friendly subscription model can inspire fashion industry players to adopt sustainable practices. - [Personal Chef Apps](https://www.trendhunter.com/trends/chef-app): Hao Chushi Connects Users with Chefs Who Prepare Meals Within One's Home (Category: Lifestyle) Implication: Utilize the on-demand chef service model to create a customizable food delivery service that delivers meals directly to your home. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)