# Nostalgic Nightlife Bars and pubs turn to nostalgic design to offer a more tasteful take on luxury. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Jul 16, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/nostalgic-nightlife ## Key Figures - Trend score: 4.8/10 - Evidence articles: 5 ## What is the Nostalgic Nightlife trend? **Nostalgic Nightlife:** Contrasting sharply with sleek, flashy nightclubs, bars with an old-era design offer consumers an out of the ordinary experience without conspicuousness. The growing popularity of these spaces signifies a consumer desire for a more subtle form of novelty. ## At a Glance - Evidence: 5 featured examples - Articles from: Jul 4 to Jul 8, 2014 - Published: Jul 16, 2014 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Experience](https://www.trendhunter.com/megatrend/experience), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Nostalgic Nightlife trend ### Nostalgic Nightlife Bars and pubs are adopting old-era design to offer subtle novelty experiences. ### Industrial Hidden Bars Architecture firms are creating hidden and secret bars behind unobtrusive facades. ### Rustic Dockside Bars Bars are using reclaimed materials and weathering them to give an authentic taste of the sea in urban areas. ## What the Nostalgic Nightlife trend means for industry ### For Hospitality Hotels, restaurants, and bars can adapt and renovate their spaces to meet the needs of particular customers through the use of nostalgic, hidden, and rustic designs. ### For Interior Design Interior designers can incorporate weathered or reclaimed materials into their designs to give spaces an authentic, cozy, and cabin-like feel. ### For Architecture Architecture firms can design bars and pubs with unobtrusive facades that lead to secret or hidden bars, providing a unique novelty experience. ## Trend signals for Nostalgic Nightlife Trend score 4.8 out of 10, from popularity 65%, activity 72%, freshness 8%. - Popularity: 65% - Activity: 72% - Freshness: 8% ## Examples of the Nostalgic Nightlife trend 5 featured examples from Jul 4 to Jul 8, 2014. - [Authenticity-Driven Lounge Bars](https://www.trendhunter.com/trends/tipping-point-brewery-and-bar): Tipping Point Brewery and Bar by Arboit is Warm and Consistent (Category: Art & Design) Implication: The hospitality and entertainment industry can benefit from creating authentic lounge bars that prioritize quality drinks and offer a luxurious ambiance for a unique and memorable… - [Industrial Hidden Bars](https://www.trendhunter.com/trends/victoria-brown-coffee-shop): The Victoria Brown Coffee Shop Features a Hidden Bar (Category: Art & Design) Implication: Innovative ideas for bars and restaurants to enhance customer experiences and attract a trendy clientele. - [Rustic Dockside Bars](https://www.trendhunter.com/trends/reclaimed-materials-design): The Dockyard Bar's Reclaimed Materials Design Uses Authentic Finishes (Category: Eco) Implication: Opportunity for hotels, restaurants, and bars to adopt reclaimed materials and industrial design to enhance guest experiences and attract a niche customer base. - [Modern Victorian Lounges](https://www.trendhunter.com/trends/xo-bar): The XO Bar by Jim Clemes Incorporates Baroque Paintings on the Ceiling (Category: Art & Design) Implication: Hotels and restaurants can leverage modern-Victorian fusion to create unique guest experiences and differentiate themselves from competitors. - [Artisan English Alehouses](https://www.trendhunter.com/trends/twins-studio): Bucharest's Biutiful Bar Design by Twins Studio Brings the UK to Romania (Category: Art & Design) Implication: Opportunity for hotels, bars, and restaurants to incorporate artisan design elements for a unique guest experience. ## Recent trend clusters - [Functional Indulgence](https://www.trendhunter.com/protrends/functional-indulgence1) (Lifestyle) - [Connected Companions](https://www.trendhunter.com/protrends/connected-companions) (Lifestyle) - [Creatine Formats](https://www.trendhunter.com/protrends/creatine-formats) (Lifestyle) - [Routine Compression](https://www.trendhunter.com/protrends/routine-compression) (Lifestyle) ## Trending in Lifestyle - [Spice Discovery Calendars](https://www.trendhunter.com/trends/flavor-countdown-calendars) - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)