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# Creative Convergence
Unusual twists on mainstream goods lasso trendsetters.

By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Oct 16, 2009, updated Nov 2, 2009 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/niche-hobbyist

## Key Figures

- Trend score: 4.0/10
- Evidence articles: 12

## What is the Creative Convergence trend?

**Creative Convergence:** When an innovation once explored only by a certain group of people becomes mainstream, trend junkies begin seeking something to one-up the furor. These niche hobbyists seek unique twists on things that are already popular, looking for newfangled ways in which to pioneer the next big thing.

## At a Glance

- Evidence: 12 featured examples
- Articles from: Jan 8 to Sep 25, 2009
- Published: Oct 16, 2009
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Themes within the Creative Convergence trend

### Niche Innovation

Innovation seekers are looking for unique twists on things that are already popular, looking for newfangled ways to pioneer the next big thing.

### Compact Camera Revolution

Compact camera companies are stepping up their game by focusing on more advanced features such as built-in GPS, high-speed video, and more to compete with the outdated features of cellular phones.

### Rediscovering Photography

Consumers are growing more interested in photography, as seen in the increased demand for high-end, ultra-megapixel cameras with interchangable lenses and advanced auto-focus systems.

## What the Creative Convergence trend means for industry

### For Digital Photography

The growing demand for niche innovations and compact camera revolution presents new opportunities for companies within the digital photography industry to offer innovative solutions.

### For Consumer Electronics

Advancements in technology is driving multiple industries to incorporate new features and designs into existing products.

### For Sports and Adventure

The extreme sports camera trend shows that there is a demand for high-quality action cameras that can self-film video in high definition.

## Trend signals for Creative Convergence

Trend score 4.0 out of 10, from popularity 72%, activity 41%, freshness 8%.

- Popularity: 72%
- Activity: 41%
- Freshness: 8%

## Examples of the Creative Convergence trend

12 featured examples from Jan 8 to Sep 25, 2009.

- [High-End Compact Cameras](https://www.trendhunter.com/trends/panasonic-lumix-dmc-gf1): Panasonic Lumix DMC-GF1 Digital Camera (Category: Tech)
  Implication: Opportunity for camera manufacturers to develop high-end compact cameras with advanced capabilities.
- [Mini Pro Cameras](https://www.trendhunter.com/trends/tiny-professional-quality-cameras-the-pros-finally-get-their-lightweight-da): Olympus and Panasonic Launch Four Thirds Digital SLRs (Category: Tech)
  Implication: The photography industry can benefit from the disruptive innovation of mini pro cameras by catering to professionals seeking compact yet powerful camera options.
- [Ultra Megapixel Cameras](https://www.trendhunter.com/trends/leicas-s2): The LEICA S2 DSLR Features a Whopping 37.5 Megapixels (Category: Tech)
  Implication: Opportunity for disruptive innovation in the camera manufacturing industry to develop and produce high megapixel cameras with larger image capture areas.
- [Web-Surfing Digital Cameras](https://www.trendhunter.com/trends/sony-cyber-shot-dsc-g3): The Sony Cyber-Shot DSC-G3 Features Built-In Browser (CES 2009) (Category: Tech)
  Implication: Disruptive innovation opportunity: Explore the addition of internet browsing functionality to digital cameras to stay ahead of competitors.
- [Self-Portrait Cameras](https://www.trendhunter.com/trends/samsung-st500-st550): Samsung ST500 & ST550's Front Screen Makes Self-Shots Simple (Category: Tech)
  Implication: The self-shooting camera trend, as evidenced by Samsung ST500 and ST550, presents disruptive innovation opportunities in the photography industry.
- [Walleye Lenses](https://www.trendhunter.com/trends/mike-perry-fisheye-camera): The Mike Perry Fisheye Camera Looks Like a Hypercolor Explosion (Category: Art & Design)
  Implication: Opportunities for innovation in lenses and camera designs present a disruptive opportunity for the photography industry.
- [3D Cameras](https://www.trendhunter.com/trends/fujifilm-finepix-real-3d-w1): Fujifilm FinePix REAL 3D W1 is the First Camera of its Kind (UPDATE) (Category: Tech)
  Implication: Fujifilm's innovation in the FinePix REAL 3D W1 is a disruptive innovation opportunity for the camera manufacturing industry.
- [Crafty Projector Cameras](https://www.trendhunter.com/trends/nikon-coolpix-s1000pj): Snap your Photos & Display Them With the Nikon Coolpix s1000pj (Category: Tech)
  Implication: The consumer electronics industry can leverage the trend of integrating projectors into cameras to develop more innovative products.
- [Feature Fused Cameras](https://www.trendhunter.com/trends/panasonic-lumix-gh1): Stop Motion, Audio and Video Combine in the Panasonic Lumix GH1 (Category: Tech)
  Implication: The Lumix GH1's innovation in combining photography, video, and sound features redefines the possibilities and convenience for professional photographers.
- [Transparent Cameras](https://www.trendhunter.com/trends/transparent-camera-designs-the-nikon-d80-dslr-camera): The Nikon D80 DSLR Camera is Clearly Awesome (Category: Tech)
  Implication: Companies can capitalize on the trend by developing transparent gadgets and electronics.
- [Twisting Camera Lenses](https://www.trendhunter.com/trends/u-turn-camera-by-digital-blue): Digital U-Turn Camera Is Designed For Self-Taken Photos (Category: Tech)
  Implication: Opportunities for innovation can be found in marketing cameras specifically for children, with unique design options and added functionality.
- [Extreme Sports Cameras](https://www.trendhunter.com/trends/extreme-sports-cameras-4p-gps-beacon-armstrap-self-filming-video): 4P Uses GPS Beacon Armstrap for Self-Filming Video Action (Category: Tech)
  Implication: Manufacturers of consumer electronics can design and produce compact and high-quality cameras that are suitable for extreme sports enthusiasts

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All articles: [Tech](https://www.trendhunter.com/tech)
