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# Naturalized Construction
Prefab design gets a naturalistic overhaul to broaden appeal.

By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Oct 6, 2014 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/naturalized-construction

## Key Figures

- Trend score: 5.6/10
- Evidence articles: 5

## What is the Naturalized Construction trend?

**Naturalized Construction:** Design-conscious consumers are apprehensive of prefabricated structures because of their history for being architecturally cold, which is being fought against with natural, cozy designs. As the building practice becomes more commonplace, this shift towards aesthetic character in manufactured designs broadens consumer appeal.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Sep 27, 2013 to Sep 21, 2015
- Published: Oct 6, 2014
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Naturality](https://www.trendhunter.com/megatrend/naturality)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia, Africa

## Themes within the Naturalized Construction trend

### Naturalistic Prefab Design

Consumers are increasingly interested in prefab structures that are aesthetically natural and cozy, providing an opportunity for architects to experiment with design and materials to create more inviting, eco-friendly homes.

### Modular, Portable Homes

As consumers become more interested in minimalism, portability, and sustainable living, there is demand for modular housing solutions like the 'Teeny Box' that can be transported and assembled easily for garden sheds, home offices, or even small dwellings.

### Energy-Efficient Prefab Homes

The Acre Designs prefab house is just one example of architects and designers experimenting with ways to make eco-friendly homes more accessible and affordable for the average consumer, a trend that will likely continue as sustainable living becomes increasingly important.

## What the Naturalized Construction trend means for industry

### For Architecture and Design

These trends represent significant opportunities for architects and designers to experiment with new materials and innovative design concepts to create more desirable prefab and portable housing solutions with a focus on nature-inspired design and energy efficiency.

### For Construction and Building Materials

As prefab and portable homes continue to gain popularity, there is likely to be an increasing demand for new and innovative building materials that are low-cost, eco-friendly, and easy to transport and assemble.

### For Renewable Energy

As energy efficiency becomes an increasingly important factor in home design, architects, designers, and businesses in the renewable energy sector have an opportunity to collaborate and create more sustainable energy solutions for prefab and portable homes.

## Trend signals for Naturalized Construction

Trend score 5.6 out of 10, from popularity 73%, activity 86%, freshness 8%.

- Popularity: 73%
- Activity: 86%
- Freshness: 8%

## Examples of the Naturalized Construction trend

5 featured examples from Sep 27, 2013 to Sep 21, 2015.

- [Portable Box Homes](https://www.trendhunter.com/trends/box-homes): The 'Teeny Box' is a Prefabricated Space Made from Reclaimed Materials (Category: Art & Design)
  Implication: Building prefab homes using reclaimed materials and sustainable designs creates opportunities for the modular housing industry.
- [Scenic Wood-Paneled Homes](https://www.trendhunter.com/trends/far-pond-home): The Far Pond House is a Durable Yet Panoramic Sanctuary (Category: Art & Design)
  Implication: Integrating innovative construction materials and techniques for building sustainable and visually stunning homes.
- [Crooked Eco Abodes](https://www.trendhunter.com/trends/huba-shelter): The Huba Shelter Has No Right Angles, Yet it's Spot-On Amazing (Category: Eco)
  Implication: The construction industry can embrace the trend of eco-friendly prefabricated homes by incorporating sustainable materials and technologies in their designs and processes.
- [Affordable Timber Residences](https://www.trendhunter.com/trends/low-cost-home): This Low-Cost Home is the First of Its Kind in Copenhagen (Category: Art & Design)
  Implication: The construction industry stands to benefit from the adoption of innovative building techniques that help reduce costs, increase efficiency, and meet sustainability goals.
- [Energy-Efficient Flatpack Homes](https://www.trendhunter.com/trends/prefab-house): This Prefab House Produces as Much Energy as It Consumes (Category: Eco)
  Implication: Innovating and modernizing construction processes to reduce building times and costs while integrating energy-efficient systems.

## Recent trend clusters

- [Power Modularity](https://www.trendhunter.com/protrends/power-modularity) (Eco)
- [Circular Simplicity](https://www.trendhunter.com/protrends/circular-simplicity) (Eco)
- [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech)
- [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech)

## Trending in Eco

- [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk)
- [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks)
- [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers)
- [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs)

All articles: [Eco](https://www.trendhunter.com/eco)
