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# Monostep Videography
Online video is elevated with instant editing apps.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Oct 21, 2016 | Category: [Pop Culture](https://www.trendhunter.com/pro/category/pop-culture-and-internet-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/monostep-videography

## Key Figures

- Trend score: 2.6/10
- Evidence articles: 6

## What is the Monostep Videography trend?

**Monostep Videography:** Though online video has disrupted the traditional entertainment industry, one key advantage of conventional media has been its higher quality. Instant editing services directly challenge this perception; these services enable high-end videos with very few steps. This democratizes creativity within the industry.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Mar 18, 2016 to Jun 23, 2017
- Published: Oct 21, 2016
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Themes within the Monostep Videography trend

### Instant Editing Services

Instant editing services democratize creativity within the industry by enabling high-end videos with very few steps.

### Simplified Mobile Video Editing Apps

Mobile video editing apps like Videorama and Lightt are designed to make it easier for content creators and journalists to rapidly and accurately edit and polish video that they capture on the go.

### Automated Video Editing Software

Automatic video editor software like MovieSlice makes it possible for amateur and advanced users to create quality video cuts without losing creative control.

## What the Monostep Videography trend means for industry

### For Online video

Trendy video editing apps like JumpCam and Apple Clips responds to the increasing popularity of social video apps and offers users the ability to capture and edit videos in a way that is interactive, artistic and innovative.

### For Journalism

Mobile video editing apps like Lightt and MovieSlice make it easier for journalists to rapidly edit and publish video content in real-time while on the go.

### For Social Media Marketing

User-friendly video editing apps like Videorama, Dubdub or JumpCam offer social media marketers an easy way to create short, viral content that is best suited for social media platforms.

## Workshop question

How can you make your consumer an expert on your brand and industry?

## Trend signals for Monostep Videography

Trend score 2.6 out of 10, from popularity 37%, activity 31%, freshness 8%.

- Popularity: 37%
- Activity: 31%
- Freshness: 8%

## Examples of the Monostep Videography trend

6 featured examples from Mar 18, 2016 to Jun 23, 2017.

- [Automated Video Editing Software](https://www.trendhunter.com/trends/automatic-video-editor): The 'MovieSlice' Automatic Video Editor Creates Quality Content (Category: Tech)
  Implication: There is a growing market for innovative software solutions like MovieSlice that cater to the needs of content creators in an automated and efficient manner.
- [Animated Video Editing Apps](https://www.trendhunter.com/trends/editing-app): Apple Clips Offers Fun Ways to Enhance Videos for Sharing with Friends (Category: Tech)
  Implication: Disruptive innovation opportunity: Develop technology that enhances video sharing capabilities on social media platforms.
- [Collaborative Video-Editing Tools](https://www.trendhunter.com/trends/jumpcam): The 'JumpCam' App Allows Users to Collaborate on Videos (Category: Tech)
  Implication: Collaborative video-editing tools can be utilized in social media marketing campaigns to create engaging and shareable content.
- [Streamlined Video Production Apps](https://www.trendhunter.com/trends/dubdub-video-app): The dubdub App Simplifies Video Production Processes (Category: Tech)
  Implication: Dubdub's innovative features in video creation, editing, and sharing offer a disruptive innovation opportunity for the mobile app industry to develop similar video production apps.
- [Simplified Mobile Movie Apps](https://www.trendhunter.com/trends/videorama): Videorama is a Powerful Tool that is Fun to Use (Category: Tech)
  Implication: Videorama can be used as a tool for social media marketers, providing a simple way to create video content for social media platforms.
- [Lightweight Video-Editing Apps](https://www.trendhunter.com/trends/videoediting-app): The Lightt App Helps Mobile Journalists Edit Video On the Go (Category: Tech)
  Implication: The journalism industry can benefit from video editing apps like Lightt that allow journalists to quickly produce and publish multimedia content on the go.

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