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# Modernized Living
Co-living spaces are adapted with modern designs and functions.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jun 15, 2020 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/modernized-living

## Key Figures

- Trend score: 5.5/10
- Evidence articles: 4

## What is the Modernized Living trend?

**Modernized Living:** Co-living concepts are becoming more common, and architects and designers are adapting these spaces with modern functions that include everything from self-service shops to pet-specific layouts.

## The consumer insight behind the Modernized Living trend

With cities growing in population and cost of living going up with it, people who live in these dense environments are increasingly looking for flexible and affordable housing solutions that account for their lifestyles. The concept of property ownership is unreachable for many Millennials and Gen Z consumers, and so instead they seek out modern living options that offer them both autonomy and a sense of community.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Mar 29, 2019 to Jun 12, 2020
- Published: Jun 15, 2020
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Modernized Living trend

### Co-living

Increasing popularity of co-living concepts, influenced by growing population in cities and cost of living going up.

### Modern Living

Designers and architects adapting co-living spaces with modern functions that include self-service shops to pet-specific layouts.

### Communal Living

Growing interest in communal living projects like well-appointed co-living spaces and shared communal living micro apartments.

## What the Modernized Living trend means for industry

### For Real Estate

Real estate developers can consider creating co-living or communal living spaces that cater to growing demand for affordable and flexible housing options.

### For Retail

Retail companies and tech firms can develop solutions like in-apartment self-service shops to support the new normal and minimize contact while providing convenience to residents.

### For Architecture and Design

Architects and designers can explore modern designs and functions to adapt living spaces like co-living apartments, incorporating pet-specific layouts, and more.

## Workshop question

How does your brand adapt to the needs of Millennial land Gen Z consumers?

## Trend signals for Modernized Living

Trend score 5.5 out of 10, from popularity 84%, activity 70%, freshness 9%.

- Popularity: 84%
- Activity: 70%
- Freshness: 9%

## Examples of the Modernized Living trend

4 featured examples from Mar 29, 2019 to Jun 12, 2020.

- [Pet-Friendly Modern Apartments](https://www.trendhunter.com/trends/petfriendly-modern-apartment): Sim-Plex Design Studio Boasts a Unique & Divided Shared Flat Design (Category: Art & Design)
  Implication: Designers can create specialized living spaces that cater to the needs of pets and their human owners.
- [Shared Communal Living Projects](https://www.trendhunter.com/trends/communal-living-project): TC Plus Tests Boundaries in Belgium for the Future of Housing (Category: Art & Design)
  Implication: The architecture industry can explore disruptive innovation in designing flexible living spaces that can adapt to changing needs and promote community engagement.
- [In-Apartment Self-Service Shops](https://www.trendhunter.com/trends/self-service-shops): Impulsify is Adding Grab-and-Go Solutions to Communal Spaces (Category: Business)
  Implication: Impulsify's self-service shop solution within apartment communities presents a disruptive innovation opportunity for the retail technology industry to provide cashless, contactles…
- [Communal Living Micro Apartments](https://www.trendhunter.com/trends/uko-stanmore): The UKO Stanmore Co-Living Space is Well-Appointed (Category: Art & Design)
  Implication: Developing and managing co-living spaces and micro apartment buildings in urban areas.

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All articles: [Art & Design](https://www.trendhunter.com/artdesign)
