# Mobile Utility Everyday items become convenient mobile accessories. By [Cian Quinlivan-Hopkins](https://www.trendhunter.com/Cian.Hopkins), Senior Vice President of Inside Sales and AI | Published May 28, 2019 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/mobile-personalization ## Key Figures - Trend score: 5.3/10 - Evidence articles: 4 ## What is the Mobile Utility trend? **Mobile Utility:** With the majority of global consumers today owning a smartphone, they are increasingly seeking ways to consolidate the objects they need to keep on them on a daily basis. Items such as mirrors or wallets have been integrated into mobile accessories to allow consumers to keep everything they need in one place. ## The consumer insight behind the Mobile Utility trend The integration of smart technologies into consumers’ daily lives is now all-encompassing. Between professional and personal responsibilities—almost everything North American consumers now take part in happens (or is organized) online. Since this shift has become inevitable, consumers are seeking out ways to streamline their interactions with tech so that it’s easier to engage with regularly. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 26 to May 27, 2019 - Published: May 28, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Mobile Utility trend ### Consolidation of everyday items to mobile accessories As more consumers seek to consolidate the objects they need on a daily basis, there is an opportunity for the integration of smart technologies into mobile accessories to make it easier for consumers to engage with regularly. ### Passive charging capabilities Integrating solar panels into smartphone cases offers consumers a sustainable energy source without the need of traditional charging capabilities. ### Multi-functional phone accessories The development of multi-functional phone accessories such as the PopWallet+ and PopMirror can help to save space in a handbag while providing additional convenience and functionality to the user. ## What the Mobile Utility trend means for industry ### For Mobile phone accessories Businesses in the mobile phone accessory industry have opportunities to create innovative and multi-functional products to cater to the needs of consumers who want to consolidate their everyday objects to mobile accessories. ### For Renewable energy The growth in solar-powered smartphone cases suggests an increasing interest in sustainable energy sources. Businesses in the renewable energy industry can take advantage of this trend by exploring ways to integrate solar panels into various devices. ### For Fashion and beauty The development of phone accessories that provide additional convenience and functionality to the user presents opportunities for businesses in the fashion and beauty industry to partner with mobile accessory brands and create unique and stylish designs for their customers. ## Workshop question What is the least convenient aspect of your product, and how can you repurpose that to the modern consumer? ## Trend signals for Mobile Utility Trend score 5.3 out of 10, from popularity 76%, activity 76%, freshness 8%. - Popularity: 76% - Activity: 76% - Freshness: 8% ## Examples of the Mobile Utility trend 4 featured examples from Mar 26 to May 27, 2019. - [Solar-Powered Smartphone Cases](https://www.trendhunter.com/trends/soliz-case): The Soliz Case Eliminates the Need for Traditional Charging (Category: Eco) Implication: The market for smartphone accessories can explore disruptive innovation by integrating solar-powered charging capabilities into their products. - [Clip-on Smartphone Speaker Units](https://www.trendhunter.com/trends/moto-stereo-speaker-mod): The Moto Stereo Speaker Mod Features High-Quality Drivers (Category: Tech) Implication: Incorporate audio feedback innovation like the Moto Stereo Speaker Mod to improve user experience for consumers in the electronics industry. - [Mirror-Integrated Phone Grips](https://www.trendhunter.com/trends/popmirror): PopSockets' PopMirror is a Dual-Purpose Beauty-Tech Accessory (Category: Tech) Implication: The mobile accessories industry can benefit from incorporating beauty-tech features into their products to cater to intersectional consumer needs. - [Grip-Integrated Phone Wallets](https://www.trendhunter.com/trends/popwallet): PopSockets' PopWallet+ Includes a Built-In, Swappable PopGrip (Category: Tech) Implication: The rise of cashless payment systems is impacting the mobile payment industry, creating a need for convenient and secure methods of carrying and using money on smartphones. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)