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# Secondary Sleep
Contemporary beds reflect the growing demand for aesthetics over comfort.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Feb 28, 2014, updated Mar 31, 2014 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/minimizing-sleep

## Key Figures

- Trend score: 3.9/10
- Evidence articles: 6

## What is the Secondary Sleep trend?

**Secondary Sleep:** With life constantly moving at an increasingly fast rate, individuals are turning to more strategic household products and techniques to help make time for other activities. Not necessarily focusing on comfort or relaxation, contemporary beds seek to provide temporary and visually pleasing places to sleep. This illustrates a growing demand for products that serve to enhance other facets of life.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Oct 3, 2012 to Feb 6, 2014
- Published: Feb 28, 2014
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Secondary Sleep trend

### Aesthetics Over Function

Contemporary beds seek to provide visual appeal over comfort, reflecting a trend towards emphasizing aesthetics in household products.

### Compact Design

Furniture and bedding designed for occasional use emphasize storage and portability, reflecting a trend towards compactness and efficiency in living spaces.

### Advanced Sleep Technology

New sleep technology products and systems focus on optimizing sleeping conditions, reflecting a trend towards prioritizing health and wellness in daily life.

## What the Secondary Sleep trend means for industry

### For Furniture Manufacturing

Furniture manufacturers can explore designs that emphasize aesthetics and portability for modern living spaces.

### For Home Decor

Companies in the home decor industry can offer customers lightweight and portable bedding and furniture for temporary living arrangements.

### For Health and Wellness

Companies in the health and wellness industry can invest in developing innovative sleep technology to help people optimize their sleeping conditions for better health.

## Trend signals for Secondary Sleep

Trend score 3.9 out of 10, from popularity 45%, activity 64%, freshness 8%.

- Popularity: 45%
- Activity: 64%
- Freshness: 8%

## Examples of the Secondary Sleep trend

6 featured examples from Oct 3, 2012 to Feb 6, 2014.

- [Travel Layover Loungers](https://www.trendhunter.com/trends/resmo): The RESMO System Facilitates Cheap and Easy Airport Camping (Category: Art & Design)
  Implication: Innovative furniture design and production can meet the demand for portable and modular travel accessories.
- [Sleek Swaying Daybeds](https://www.trendhunter.com/trends/odu-rocker): The Odu Rocker by Rosconi Looks Like an Egg Shell (Category: Art & Design)
  Implication: Exploring eggshell-inspired designs and convertible furniture can lead to disruptive innovations in the home decor industry.
- [Beautiful Braced Beds](https://www.trendhunter.com/trends/trusscot-by-utype-design): Trusscot by U-Type Incorporates Thoughtfulness into Auxiliary Furniture (Category: Eco)
  Implication: Furniture manufacturers can leverage the growing demand for compact and easy-to-assemble furniture by developing innovative and creative designs that cater to people who move freq…
- [Bare-Boned Day Beds](https://www.trendhunter.com/trends/watching-the-ships-roll-in): Watching the Ships Roll In by Marie Dessuant Has Romantic Undertones (Category: Art & Design)
  Implication: The furniture industry can explore disruptive innovation by incorporating contemporary cot-like designs in day beds.
- [Tufted Geometric Daybeds](https://www.trendhunter.com/trends/barcelona-couch): The Barcelona Couch is Contemporarily Luxe and Flat (Category: Art & Design)
  Implication: Furniture manufacturers can leverage the trend of minimalist luxury furniture to create high-end pieces that cater to the modern consumer.
- [Domed Headrest Beds](https://www.trendhunter.com/trends/muon-haven): The Muon Haven Promotes Highest Possible Sleeping Comfort (Category: Art & Design)
  Implication: The bedding industry can take advantage of the trend by creating innovative designs that prioritize sleep comfort and incorporate advanced nanotechnology.

## Recent trend clusters

- [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Art & Design

- [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes)
- [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division)
- [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore)
- [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat)

All articles: [Art & Design](https://www.trendhunter.com/artdesign)
