# Mind Over Matter Brain-related innovations demonstrate the power of the mind. By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Jun 27, 2012, updated Jun 28, 2012 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/mind-over-matter ## Key Figures - Trend score: 3.0/10 - Evidence articles: 7 ## What is the Mind Over Matter trend? **Mind Over Matter:** It's amazing what our brains can do, and it's apparent in the number of innovations that depend on brainwaves to function. Designers and scientists are getting ever more creative when it comes to products that rely on mind control and use brain frequencies to perform an act or provide information. From mind-controlled apparel to concentration-improving headbands, these creative devices demonstrate the possibilities of applying the brain to design and innovation. ## At a Glance - Evidence: 7 featured examples - Articles from: Mar 5 to Jun 28, 2012 - Published: Jun 27, 2012 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Mind Over Matter trend ### Mind Control Technology Merging the power of the mind to everyday objects, revolutionizing way we interact with them ### Wearable Technology Wearable devices usher in new ways of experiencing and monitoring the world around us ### Brain-Computer Interface Devices that bridge the gap between the brain and computer open up endless new possibilities ## What the Mind Over Matter trend means for industry ### For Healthcare Mind-controlled prosthetics, and brainwave-reading technology offer new opportunities for treating neurological conditions and disabilities ### For Entertainment Mind-reading gadgets and mind-controlled transportation redefine the gaming and entertainment experience ### For Fashion and Apparel Mind-controlled clothing and accessories create new products and customization opportunities ## Trend signals for Mind Over Matter Trend score 3.0 out of 10, from popularity 50%, activity 32%, freshness 8%. - Popularity: 50% - Activity: 32% - Freshness: 8% ## Examples of the Mind Over Matter trend 7 featured examples from Mar 5 to Jun 28, 2012. - [Creepy Mind-Controlled Couture](https://www.trendhunter.com/trends/mechapolypse-gown): Mechapolypse Gown by Nange Magro Moves Via Concentration (Category: Art & Design) Implication: Fashion and apparel industry can leverage wearable technology and brain-machine interface to provide a unique experience to customers. - [Mind-Reading Decks](https://www.trendhunter.com/trends/board-of-imagination): The Board of Imagination Moves From Your Thoughts (Category: Tech) Implication: The development of mind-reading capabilities within the transportation industry presents opportunities for significant disruption of current modes of transportation. - [Brain-Scanning Sweatbands](https://www.trendhunter.com/trends/xwave-sport-headband): The XWave Sport Headband is a Mind-Monitoring Workout Accessory (Category: Lifestyle) Implication: Incorporating wearable technology that tracks brainwave activity into existing fitness products or creating new ones for a more personalized workout experience. - [Mind-Powered Prosthetic Limbs](https://www.trendhunter.com/trends/braingate-robotic-arm): The Braingate Robotic Arm Moves Based on Human Thought (Category: Unique) Implication: BrainGate's device for mind-powered prosthetics is an exemplary addition to the medical devices industry. - [Mind-Focusing Headpieces](https://www.trendhunter.com/trends/axio-headband): Axio Headband Measures Brain Waves to Help You Concentrate (Category: Tech) Implication: Development of innovative wearable devices that monitor brain activity and enhance focus in various industries, such as healthcare and education. - [Brainwave Cellphone Technologies](https://www.trendhunter.com/trends/neurosky-mindwave-mobile-for-ios-and-android): NeuroSky Introduces MindWave Mobile for iOS and Android (Category: Tech) Implication: Disruptive innovation opportunity: Integrate brainwave-reading gadgets into gaming consoles and create immersive gaming experiences. - [Slumber-Inducing Masks](https://www.trendhunter.com/trends/neurodreamer): NeuroDreamer Makes You Fall Asleep Via Ambient Music & Faded Light (Category: Lifestyle) Implication: Disruptive innovation opportunity: Integrate sleep masks into comprehensive sleep therapy programs to address sleep disorders and improve overall well-being. ## Recent trend clusters - 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