# Rise of Headwear Statement hats as budget-conscious, wearable art. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Oct 16, 2009, updated Nov 19, 2009 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/millinery-cachet ## Key Figures - Trend score: 4.3/10 - Evidence articles: 9 ## What is the Rise of Headwear trend? **Rise of Headwear:** Hats were a status symbol for many decades, and while they fell off the fashion radar for the greater part of the last decade, they're making a comeback. Millinery makes for easy-to-adopt statement pieces, as a single hat can lend itself to various looks, making it budget-friendly and versatile. ## At a Glance - Evidence: 9 featured examples - Articles from: Apr 30 to Oct 11, 2009 - Published: Oct 16, 2009 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Themes within the Rise of Headwear trend ### Headwear Comeback Headwear has become a statement piece as people look for budget-friendly and versatile fashion items, creating disruptive innovation opportunities for statement hats and accessories. ### Whimsical Fashion Designers are increasingly incorporating playful and childlike accents, fun colors, and funky patterns to evoke happiness and nostalgia, creating opportunities for creative and colorful fashion products. ### Avant-Garde Headpieces Artistic and imaginative headgear, including outlandish pieces, candy hats, spikes, and cone-head hats, are emerging as a symbol of creativity and high-status, suggesting opportunities for unconventional and cutting-edge fashion accessories. ## What the Rise of Headwear trend means for industry ### For Fashion The fashion industry can benefit from incorporating whimsical accents and creative headgear as a way to offer versatile statement pieces. ### For Art and Design Artistic and imaginative headgear, including outlandish pieces and candy hats, are a trend that reflects both creative and exploratory opportunities in art and design disciplines. ### For Textile and Fabrication As the demand for avant-garde headgear increases, specialized manufacturers and textile designers can build disruptive innovation opportunities by experimenting with new materials, techniques, and styles. ## Trend signals for Rise of Headwear Trend score 4.3 out of 10, from popularity 53%, activity 67%, freshness 8%. - Popularity: 53% - Activity: 67% - Freshness: 8% ## Examples of the Rise of Headwear trend 9 featured examples from Apr 30 to Oct 11, 2009. - [Spiked Cloche Hats](https://www.trendhunter.com/trends/andrey-yakovlev-lili-aleeva-dusty-butterflies): Avant-Garde Headwear in Andrey Yakovlev & Lili Aleeva's 'Dusty Butterflies' (Category: Fashion) Implication: Fashion industry professionals should take note of these trends as they offer opportunities for designers and manufacturers to create unique, cutting-edge headwear fashion items t… - [Outlandish Hats](https://www.trendhunter.com/trends/outlandish-hats-vogue-russia): Vogue Russia Brings Out the Peculiar Headgear (Category: Pop Culture) Implication: The outlandish hats and peculiar headgear trend presents a chance for fashion apparel companies to incorporate bold and unconventional accessories into their collections, catering… - [Oversized Derby Hats](https://www.trendhunter.com/trends/kentucky-derby-hats-fashion): Chic Brimmed Kentucky Derby Hats and Headdresses (Category: Fashion) Implication: Fashion industry players can integrate technology to innovate the design, production, and shopping experience for derby hats. - [Feather Faces](https://www.trendhunter.com/trends/fun-feather-faces-hairpieces-from-lanivin-fall-2009-collection): Fabulous Avian Hairpieces From the Lanvin Fall 2009 Collection (Category: Fashion) Implication: Opportunities for fashion designers to explore the 1940s influences, as well as incorporate feather hairpieces and unique runway designs for future fashion collections. - [Pom-Pom Hats](https://www.trendhunter.com/trends/crafty-caps-pom-pom-hats-at-diane-von-furstenberg-for-fall-2009): Crafty Headgear Topped Off Diane Von Furstenberg's Fall 2009 Show (Category: Luxury) Implication: Fashion designers can incorporate childlike accents and fun colors into their collections to offer consumers a playful escape from current events. - [Cone-Head Couture](https://www.trendhunter.com/trends/givenchy-spring-2010): The Givenchy Spring 2010 Collection Features Dunce Hats (Category: Luxury) Implication: Opportunity for disruptive innovation in the fashion industry through the exploration of new color schemes and monochromatic design principles. - [Next-Gen Pilgrim Hats](https://www.trendhunter.com/trends/claudia-schulz): Claudia Schulz Designs Wool-Felt Headwear for Autumn (Category: Art & Design) Implication: Opportunity to incorporate past styles into modern designs in the fashion industry. - [Haute High Head Wraps](https://www.trendhunter.com/trends/danielle-scutt-hair): Danielle Scutt Shows Towering Hair Accessories for Fall (Category: Fashion) Implication: The rise of headgear as a fashion focus creates opportunities for businesses in the fashion accessories industry to design and create more extravagant headpieces. - [Candy Hats](https://www.trendhunter.com/trends/candy-chapeaus-will-cottons-delicious-candy-hats): Will Cotton's Delicious Chapeaus Make for Scrumptious Accessories (Category: Art & Design) Implication: The fashion industry can explore collaborations with the food industry to create edible accessories that blur the lines between fashion and culinary arts. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)