# Micro-Farming Micro-farming is adapted for a variety of purposes. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jul 19, 2018 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/microfarming ## Key Figures - Trend score: 5.6/10 - Evidence articles: 6 ## What is the Micro-Farming trend? **Micro-Farming:** The concept of micro-farming is so diverse that it can be used to do something as simple as offer functional and attractive home decor pieces, or something as interesting as producing high-quality wine. The diversity of such agricultural technologies allows for brands to instil the perception of "small-batch" in the products they offer, while catering to consumers' preference for DIY creativity in their purchase decisions. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 8, 2017 to Jul 19, 2018 - Published: Jul 19, 2018 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Micro-Farming trend ### DIY Agriculture The concept of micro-farming and hydroponics technology allows brands to instill the perception of "small-batch" in the products they offer, while catering to consumers' preference for DIY creativity in their purchase decisions. ### Urban Agriculture As the urban landscape shifts and develops with regard to infrastructure, architecture and technology, micro farms are an important component that can ensure agriculture does not lag behind. ### Compact indoor farming Micro-farms such as miniature indoor vertical farm system and EcoQube 'Sprout' provide consumers with compact systems for urban farming. ## What the Micro-Farming trend means for industry ### For Agriculture New trends in hydroponic technology for micro-farms and compact indoor farming may attract entrepreneurs in the agriculture industry. ### For Home decor DIY agriculture concepts such as the Ecocube garden and Valsfer Shop planters blend home decor with hydroponic technology. ### For Urban innovations Urban agriculture, vertical indoor farming, and micro-farms in cities could be disruptive in the context of urban innovations. ## Workshop question How could your brand better cater to consumers' sense of creativity? ## Trend signals for Micro-Farming Trend score 5.6 out of 10, from popularity 78%, activity 82%, freshness 8%. - Popularity: 78% - Activity: 82% - Freshness: 8% ## Examples of the Micro-Farming trend 6 featured examples from Apr 8, 2017 to Jul 19, 2018. - [Automated Urban Micro Farms](https://www.trendhunter.com/trends/micro-farms): Babylon Micro-Farms Produces a Winning-Design for Small-Scale Farming (Category: Eco) Implication: Potential for disruptive innovation in the agriculture industry to enhance productivity and sustainability of small-scale farming. - [Intelligent Indoor Gardens](https://www.trendhunter.com/trends/indoor-vertical-farm): The CityCrop Indoor Vertical Farm System is Optimal for Small Spaces (Category: Eco) Implication: Disruptive innovation opportunity for businesses to create new technologies and solutions that improve the efficiency and sustainability of indoor farming. - [Urban Micro-Vineyards](https://www.trendhunter.com/trends/micro-vineyard): Brancott Estate Wines Set Up a Small Vineyard in a London Train Station (Category: Marketing) Implication: The wine industry can explore innovative marketing strategies like micro-vineyards to increase brand awareness and attract new customers. - [Illuminated Micro Gardens](https://www.trendhunter.com/trends/micro-garden): Etsy's Valsfer Shop Specializes in Eco Lighting Fixture Planters (Category: Eco) Implication: Integrating indoor gardens into home decor presents an opportunity for a disruptive innovation that appeals to environmentally conscious consumers who value aesthetics and functio… - [Stacking Hydroponic Gardens](https://www.trendhunter.com/trends/ecoqube-sprout): The EcoQube 'Sprout' Grows Micro Greens in a Streamlined Format (Category: Tech) Implication: Hydroponic products can capitalize on the interest in indoor home gardening and create more efficient and compact systems for urban consumers as they continue to prioritize freshe… - [Reflective Botanical Micro-Homes](https://www.trendhunter.com/trends/the-house-with-plants): 'The House with Plants' Maximizes Urban Gardening Potential (Category: Art & Design) Implication: Interior designers and architects have an opportunity to create innovative micro-living spaces that make use of reflective surfaces to maximize natural light and indoor gardening… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)