# Materialized Digital The process of intangible digital design and coding goes tangible. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Jun 15, 2016 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/materialized-digital ## Key Figures - Trend score: 4.5/10 - Evidence articles: 4 ## What is the Materialized Digital trend? **Materialized Digital:** Though typically, digital design tends to stay in the intangible world, tools are being developed to give this industry a literal physical space. Fusing the world of code and digital design with the tangible world of design speaks to the expansion of this previous niche into a concept more commonplace. ## At a Glance - Evidence: 4 featured examples - Articles from: Nov 5, 2015 to Jun 3, 2016 - Published: Jun 15, 2016 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Materialized Digital trend ### Materialized Digital Design Creating tangible space for digital design expands the industry from a niche to a commonplace concept. ### Computer-Coded Artwork Leveraging the power of computer-coding to imagine unseen structures presents disruptive opportunities for introducing more technology into creative industries. ### Visual Programming Toys Fostering children's coding skills through interactive toys like the Photon robot presents innovation opportunities for the toy industry. ## What the Materialized Digital trend means for industry ### For Digital Design Industry Digital design can introduce physical elements to expand the industry and cater to different clients. ### For Creative Industries Computer-coding can introduce technology in creative industries to create new categories of artwork. ### For Toy Industry Interactive toys like the Photon robot can introduce skills like coding to children in a fun and playful way. ## Workshop question As consumers become increasingly self-taught via digital accessibility, how can you anticipate the changes in how consumers interact with your brand? ## Trend signals for Materialized Digital Trend score 4.5 out of 10, from popularity 70%, activity 56%, freshness 8%. - Popularity: 70% - Activity: 56% - Freshness: 8% ## Examples of the Materialized Digital trend 4 featured examples from Nov 5, 2015 to Jun 3, 2016. - [Multi-Functional Rulers](https://www.trendhunter.com/trends/multifunctional-ruler): The Rule/One is a Sleek and Modern Ruler Designed for the 21st Century (Category: Art & Design) Implication: The Rule/One ruler has disruptive innovation opportunities within the design industry, benefiting graphic designers, architects, artists, and fashion designers who seek a compact… - [Visual Programming Toys](https://www.trendhunter.com/trends/learning-code): The 'Photon' Toy Robot Makes Learning Code Fun and Interactive (Category: Life-Stages) Implication: The 'Photon' toy robot represents an opportunity for toy manufacturers to tap into the growing demand for interactive educational toys. - [Computer-Coded Artwork](https://www.trendhunter.com/trends/computer-artwork): This Computer Artwork Was Designed by a Human and Drawn by a Machine (Category: Art & Design) Implication: Opportunities for AI systems to assist artists in generating computer-coded artwork. - [Surrounding Color-Capturing Apps](https://www.trendhunter.com/trends/surrounding-color): The Colordot Pulls Palette Shades From the User's Environment (Category: Tech) Implication: Disruptive innovation opportunity: Develop new software that integrates with design software, allowing designers to directly import color palettes from color-capturing apps into t… ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)