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# Mapping Memories
Appealing to sentimental travelers, DIY maps make experiences longer lasting.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Mar 7, 2014 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel)
Source: Trend Hunter, https://www.trendhunter.com/protrends/mapping-memories

## Key Figures

- Trend score: 2.3/10
- Evidence articles: 6

## What is the Mapping Memories trend?

**Mapping Memories:** While trips and excursions often feature thrilling and exciting moments, those memories often become fleeting recollections once the trip has concluded. Seeking to make experiences longer lasting, consumers are turning to DIY approaches to create customized features that act as reminders of where they've been. Wall maps and pinnable globes allow travelers to visually record all of their globetrotting adventures, reflecting a growing demand for keepsakes that make memories more enduring.

## At a Glance

- Evidence: 6 featured examples
- Articles from: May 14, 2012 to Feb 14, 2014
- Published: Mar 7, 2014
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Mapping Memories trend

### DIY Memories

Consumers enjoy DIY approaches to create customized features that act as reminders of where they've been.

### Interactive Home Decor

Consumers are increasingly seeking interactive home decor that allows them to express their personality and reflect their identity.

### Customized Travel Accessories

Travelers are seeking customized accessories that help them keep track of their trips and reflect on their experiences.

## What the Mapping Memories trend means for industry

### For Home Decor

There is an opportunity in the home decor industry to create more interactive and customized products to meet the demand of consumers.

### For Travel Accessories

The travel accessories industry can expand their product offerings to meet the growing demand for customized and personalized items.

### For Art

Artists and art institutions can find opportunities in launching collaborative projects that engage consumers in creating and expressing their memories and experiences through art.

## Trend signals for Mapping Memories

Trend score 2.3 out of 10, from popularity 27%, activity 35%, freshness 8%.

- Popularity: 27%
- Activity: 35%
- Freshness: 8%

## Examples of the Mapping Memories trend

6 featured examples from May 14, 2012 to Feb 14, 2014.

- [World Wallpaper Art](https://www.trendhunter.com/trends/world-map-wall-mural): This World Map Wall Mural is Perfect for Geographers and Travelers (Category: Art & Design)
  Implication: Home decor companies can take advantage of the trend towards geography-themed wallpaper art to create unique and customizable products for residential and commercial spaces.
- [Pinnable Model Planets](https://www.trendhunter.com/trends/cork-globe): The Cork Globe is an Interactive Spherical Map to Which You Can Stick Tacks (Category: World)
  Implication: Disruptive innovation opportunity: Integrate interactive globes and maps into educational curricula to enhance students' understanding and engagement with geography.
- [Globetrotting Plot Charts](https://www.trendhunter.com/trends/where-ive-been-scratch-map): The 'Where I've Been' Scratch Map is a Traveler Must-See (Category: Art & Design)
  Implication: Travel agencies can provide similar products to add to their current offerings, or invest in the creation of unique mapping technologies for modern travelers.
- [Crowdsourced Memory Maps](https://www.trendhunter.com/trends/map-your-memories): The 'Map Your Memories' Gets Artists to Make Personalized Manhattan Maps (Category: World)
  Implication: 'Map Your Memories' encourages collaboration and creativity in the art world
- [Sticky Note Maps](https://www.trendhunter.com/trends/map-of-manhattan): Nobutaka Aozaki is Creating a Map of Manhattan Using Only Paper Notes (Category: Art & Design)
  Implication: The art and design industry can leverage the trend of analog and crowd-sourced art to create unique and inclusive works that engage the community and promote sustainability.
- [Sprinkle-Accented Maps](https://www.trendhunter.com/trends/sprinkle-accented-maps): This DIY Project Lets You Accentuate Customized Pictures with Sprinkles (Category: Art & Design)
  Implication: Disruptive innovation opportunity: Developing new techniques and materials to create personalized and unique home decor items.

## Recent trend clusters

- [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in World

- [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat)
- [Family Rave Vacations](https://www.trendhunter.com/trends/family-rave)
- [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet)
- [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes)

All articles: [World](https://www.trendhunter.com/world)
