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# Luxe Leftover
Artisan and high-end foods are being created with leftovers.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jun 13, 2018 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/luxe-leftover

## Key Figures

- Trend score: 4.5/10
- Evidence articles: 8

## What is the Luxe Leftover trend?

**Luxe Leftover:** Brands that offer artisan packaged foods, as well as higher-end dishes, are incorporating leftover ingredients into their products in order to reduce the amount of waste in the food industry. This shift caters to eco-conscious consumers, and offers an easily identifiable selling point for brands to leverage when marketing such products.

## At a Glance

- Evidence: 8 featured examples
- Articles from: Mar 14, 2016 to Sep 10, 2019
- Published: Jun 13, 2018
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Themes within the Luxe Leftover trend

### Upcycling food waste

Brands are using leftover ingredients and food scraps to create high-end foods, and specialty dishes.

### Using byproducts as ingredients

Brands are making products that incorporate food byproducts such as juice pulp or soybean fiber, that typically go to waste.

### Conscious consumption awareness

Consumers and brands are actively seeking ways to increase awareness and conversation about food waste and repurposing of discarded food materials.

## What the Luxe Leftover trend means for industry

### For Food and Beverage Industry

Brands can focus on using sustainable ingredients and reducing food waste in their products and packaging.

### For Hospitality Industry

Hotels, restaurants, and stadiums can adopt a food waste policy and donate excess food to the less fortunate.

### For Health and wellness Industry

Brands can create functional foods by incorporating nutrient-dense food scraps or byproducts into their products.

## Workshop question

How could your brand better appeal to eco-conscious consumers?

## Trend signals for Luxe Leftover

Trend score 4.5 out of 10, from popularity 69%, activity 58%, freshness 9%.

- Popularity: 69%
- Activity: 58%
- Freshness: 9%

## Examples of the Luxe Leftover trend

8 featured examples from Mar 14, 2016 to Sep 10, 2019.

- [Food Waste-Preventing Bakeries](https://www.trendhunter.com/trends/cake-scraps): Milk & Cookies Bakeshop Sells 'Cake Scraps in a Sad Box' (Category: Eco)
  Implication: Bakeries can explore innovative ways to reduce food waste while still creating delicious treats
- [Lettuce-Infused Beverages](https://www.trendhunter.com/trends/organicgirl): Packaged Salad Producer Organicgirl's Drinks Include Leftover Lettuce (Category: Eco)
  Implication: The food and beverage industry has several opportunities to incorporate healthy and sustainable ingredients in their products and promote environmental sustainability.
- [Double-Filtered Coffees](https://www.trendhunter.com/trends/feeding-the-future): For #FeedingTheFuture, The Economist Shared Coffee Made with Used Grounds (Category: Eco)
  Implication: Coffee industry can explore new uses for coffee grounds and implement sustainable practices to reduce waste.
- [Repurposed Stadium Food](https://www.trendhunter.com/trends/grocery-store-food-waste): Hellmann's Diverted Grocery Store Food Waste to Feed an Entire Stadium (Category: Eco)
  Implication: The food and beverage industry can find opportunities in repurposing ingredients to create sustainable and zero-waste products.
- [Upcycled Pulp Burgers](https://www.trendhunter.com/trends/vegetable-patties): Pressed Juicery and Mendocino Farms Make Vegetable Patties from Juice Pulp (Category: Eco)
  Implication: Innovative companies can capitalize on the rising interest in upcycled food and plant-based options to cater to conscious consumer preferences.
- [Food Waste Cookies](https://www.trendhunter.com/trends/chocolate-chip-cookies): Renewal Mill's Chocolate Chip Cookies Use Okara Flour Made with Soybean Pulp (Category: Eco)
  Implication: Companies within the food and snack industry have the opportunity to integrate sustainable and eco-friendly practices and ingredients into their products while tackling the issue…
- [Leftover Brewery Malt Pastas](https://www.trendhunter.com/trends/flavored-pasta): The Sfoglini BxB Radiators Flavored Pasta is Nutty and Hearty (Category: Lifestyle)
  Implication: The food and beverage industry can embrace specialty pastas and collaborate with other brands to create unique products that cater to the evolving tastes of consumers.
- [Clubhouse Cookie Cheesecakes](https://www.trendhunter.com/trends/cookie-cheesecake): The Thin Mints Cake is Made Using Pre-Packaged Girl Scout Biscuits (Category: Lifestyle)
  Implication: Incorporating new flavors and textures into desserts.

## Recent trend clusters

- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)
- [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle)

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All articles: [Eco](https://www.trendhunter.com/eco)
