# Life-Tracking Tracking apps and services expand outside of health or financial goals. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Mar 18, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/lifetracking ## Key Figures - Trend score: 1.7/10 - Evidence articles: 4 ## What is the Life-Tracking trend? **Life-Tracking:** The popularity of lifestyle-tracking apps is expanding to habits outside of fitness and finance. New forms of tracking apps include everything from relationship-building to keeping up with daily schedules. ## The consumer insight behind the Life-Tracking trend Many consumers are increasingly prioritizing the ongoing development of all aspects of their lives, including daily rituals, socializing, or productivity. This comes as the pressure to be productive in all aspects of life is fueled by platforms like social media. These consumers seek out ways to streamline all the ways in which they're trying to meet and surpass their goals. ## At a Glance - Evidence: 4 featured examples - Articles from: Aug 15, 2018 to Mar 16, 2019 - Published: Mar 18, 2019 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Life-Tracking trend ### Expansion of life-tracking apps Consumer prioritization of developing all aspects of their lives fuels the popularity of tracking apps beyond health and finance, creating opportunities for streamlining daily rituals, socializing, or productivity. ### Habit-forming apps Demand for digital solutions to maintain positive habits creates opportunities for apps or platforms that track daily routines, foster relationships, optimize day-to-day living, and quantify personal goals. ### Quantified lifestyle Increasing consumer desire to quantify everyday routines for self-improvement creates opportunities for platforms and apps that provide insightful numbers and charts. ## What the Life-Tracking trend means for industry ### For Health and fitness Health and fitness industries can use expanded life-tracking apps to provide consumers more comprehensive approaches towards improving their well-being. ### For Tech Tech professionals can apply habit-forming apps to enhance productivity by creating streamlined task management systems geared towards fostering daily routines or cultivating lasting positive behaviors. ### For Marketing and Sales Marketing and sales personnel can leverage the solutions provided by quantified lifestyle trends to better target consumers with personalized ads based on their routines and habits. ## Workshop question Conceptualize a tracking app that would benefit your customer. ## Trend signals for Life-Tracking Trend score 1.7 out of 10, from popularity 24%, activity 18%, freshness 8%. - Popularity: 24% - Activity: 18% - Freshness: 8% ## Examples of the Life-Tracking trend 4 featured examples from Aug 15, 2018 to Mar 16, 2019. - [Digital Habit-Tracking Platforms](https://www.trendhunter.com/trends/habitify): 'Habitify' Helps Users Perform Positive Habits and Save Time (Category: Tech) Implication: Developing innovative habit-tracking platforms and cross-platform solutions offers potential for disruption in the technology and software development industry. - [Relationship-Fostering Chatbots](https://www.trendhunter.com/trends/nat-bot): 'Nat Bot' Helps Users Keep Track of Pertinent Info and More (Category: Tech) Implication: The growing demand for chatbot solutions in personal relationship management creates a disruptive innovation opportunity for companies in this industry. - [Lifestyle Goal-Tracking Platforms](https://www.trendhunter.com/trends/percent-app): The 'Percent' App Encourages Users to Optimize Their Days (Category: Tech) Implication: Opportunity for goal-tracking platforms to disrupt the health and wellness industry by helping individuals achieve their wellness goals and lead healthier lives. - [Visualization Habit-Forming Apps](https://www.trendhunter.com/trends/habitfm): 'Habit.fm' Tracks Your Habits to Help Users Feel Accomplished (Category: Tech) Implication: The technology industry can create new habit-forming apps or enhance existing ones by leveraging machine learning for personalized insights. ## Recent trend clusters - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Ambient Assistance](https://www.trendhunter.com/protrends/ambient-assistance) (Tech) - [Autonomy Stacks](https://www.trendhunter.com/protrends/autonomy-stacks) (Tech) - [Connected Filtration](https://www.trendhunter.com/protrends/connected-filtration) (Tech) ## Trending in Tech - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Variable Aperture Smartphone Cameras](https://www.trendhunter.com/trends/iphone-18) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) All articles: [Tech](https://www.trendhunter.com/tech)