# Lifestyle Office Incorporating preferential services keeps employees motivated. By [Gil Cohen](https://www.trendhunter.com/ghaddi), SVP Client Success | Published May 31, 2017 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/lifestyle-office ## Key Figures - Trend score: 3.3/10 - Evidence articles: 4 ## What is the Lifestyle Office trend? **Lifestyle Office:** As health and wellness becomes increasingly integrated into the office, employees are further incentivized by workplaces that cater to their lifestyle goals. Millennials in particular are the drivers of remote working, so in order to keep employees happy and motivated within the office space, engaging services and incentives are being adapted for the modern workplace. From fitness classes to healthy food options, the office is becoming more aligned with the way employees want to live their lives, enticing them to stay longer and increasing overall job satisfaction. ## At a Glance - Evidence: 4 featured examples - Articles from: Oct 19, 2016 to Mar 28, 2017 - Published: May 31, 2017 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Themes within the Lifestyle Office trend ### Employee Wellness Programs As health and wellness becomes increasingly integrated into the office, engaging services and incentives like fitness classes, healthy food options, and workplace meditation are being adapted for the modern workplace to keep employees motivated and increase overall job satisfaction. ### Personalized Workplace Experiences As companies compete to keep employees happy and engaged, they are prioritizing thoughtful workplace design, incorporating lounge areas, gyms, and yoga studios to cater to the way employees want to live their lives. ### Corporate Food Services As companies strive to keep employees healthy and productive, corporate food services like LunchOwl are becoming popular, offering affordable, nutritious and convenient food options for employees. ## What the Lifestyle Office trend means for industry ### For Corporate Wellness Industry Companies can capitalize on the growing demand for employee wellness programs by offering services like workplace meditation, yoga sessions, or personalized workplace experiences that prioritize employee health and wellness. ### For Office Design Industry Design firms can capitalize on the trend towards personalized workplace experiences by helping companies design and create spaces that cater to the way their employees want to live their lives. ### For Corporate Food Service Industry Companies can capitalize on the trend towards healthier eating habits by offering nutritious, affordable, and convenient food options for employees through corporate food services like LunchOwl. ## Workshop question How could your brand contribute to consumers' personal betterment? ## Trend signals for Lifestyle Office Trend score 3.3 out of 10, from popularity 46%, activity 47%, freshness 8%. - Popularity: 46% - Activity: 47% - Freshness: 8% ## Examples of the Lifestyle Office trend 4 featured examples from Oct 19, 2016 to Mar 28, 2017. - [Nutritious Workplace Lunch Services](https://www.trendhunter.com/trends/lunchowl): LunchOwl Aims to Create Productive Employees Through Food (Category: Lifestyle) Implication: Companies that specialize in nutritious and customizable food services, like LunchOwl, can disrupt the traditional meal prep industry by providing a more affordable and health-con… - [Lifestyle-Enhancing Offices](https://www.trendhunter.com/trends/logmein): The 'LogMeIn' Office Combines Modern Design with Rustic Elements (Category: Lifestyle) Implication: Architecture and interior design industries must innovate themselves to create unique office spaces that improve employee productivity. - [Specialized Office Yoga Programs](https://www.trendhunter.com/trends/office-yoga-program): Yoga Promotes Health and Wellness in Corporate Environments (Category: Lifestyle) Implication: There is a disruptive innovation opportunity for companies that specialize in corporate fitness to partner with businesses to offer comprehensive wellness programs for their emplo… - [Workplace Meditation Sessions](https://www.trendhunter.com/trends/meditation-experience): 'Mindfresh' Offers Meditation Experiences for the Office (Category: Lifestyle) Implication: The wellness industry can capitalize on the trend of workplace meditation sessions by offering programs, services, and products that promote workplace well-being and stress relief. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)