# Keto Skin Skin-enhancing products cater to people who follow keto diets. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Aug 26, 2019 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/keto-skin ## Key Figures - Trend score: 2.4/10 - Evidence articles: 5 ## What is the Keto Skin trend? **Keto Skin:** With the ketogenic diet growing in popularity, beauty brands are beginning to offer alternatives that suit the lifestyle. These offerings usually come as ingestible products that aim to enhance the user's appearance and are accommodating to consumers who follow keto meal plans. ## The consumer insight behind the Keto Skin trend Consumers who partake in special lifestyle regimes seek out offerings that suit their needs across the board. As more individuals begin to partake in rituals that offer preventative cosmetic enhancements, a demand arises for more inclusion in this space for consumers who are more restricted in their chance to do so, whether that be because of a lifestyle choice or a health necessity. ## At a Glance - Evidence: 5 featured examples - Articles from: Nov 23, 2018 to May 16, 2019 - Published: Aug 26, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Keto Skin trend ### Specialized Products for Lifestyle Regimes As consumers partake in specific lifestyle choices or regimes, there is a growing demand for products that cater to their specific needs in every aspect, creating potential for disruptive innovation opportunities. ### Keto-Friendly Products As the popularity of the ketogenic diet grows, there is an increasing demand for products that cater to this diet, creating potential for disruptive innovation opportunities. ### All-In-One Supplements Consumers are seeking out optimized health products that are convenient and all-encompassing, creating potential for disruptive innovation opportunities in the supplement industry. ## What the Keto Skin trend means for industry ### For Beauty Industry The beauty industry has the potential to cater to consumers with specialized lifestyle regimes such as the keto diet, creating innovative products in ingestible formats. ### For Supplement Industry The supplement industry has the potential to create keto-friendly, all-in-one supplements that will cater to specialized lifestyles of consumers seeking optimized health. ### For Food Industry The food industry has the potential to cater to specialized diets such as the ketogenic diet and create food products that will make it more convenient for busy consumers to maintain optimized health. ## Workshop question How could your brand better cater to those who have niche lifestyles and preferences? ## Trend signals for Keto Skin Trend score 2.4 out of 10, from popularity 38%, activity 25%, freshness 9%. - Popularity: 38% - Activity: 25% - Freshness: 9% ## Examples of the Keto Skin trend 5 featured examples from Nov 23, 2018 to May 16, 2019. - [Instant Chaga Tea Kits](https://www.trendhunter.com/trends/chaga-tea): Wild Remedies' Premium Instant Chaga Tea Beautifies While Boosting Immunity (Category: Lifestyle) Implication: The health and wellness industry can explore disruptive innovation opportunities by creating unique products that harness the potential of immunity-boosting ingredients like chaga… - [All-in-One Protein Powders](https://www.trendhunter.com/trends/all-in-one-protein-powder): Orgain's Keto Collagen Protein Powder Balances Protein & Fat (Category: Lifestyle) Implication: Disruptive innovation opportunity: Explore the integration of collagen and keto-friendly ingredients into nutritional supplements for targeted health benefits. - [Keto-Friendly Collagen Powders](https://www.trendhunter.com/trends/perfect-keto-grassfed-keto-collagen): The Perfect Keto Grass-Fed Keto Collagen Supplement is Supportive (Category: Lifestyle) Implication: The growing demand for keto-friendly and collagen enriched health supplements creates disruptive innovation opportunities for the health supplement industry to cater to health con… - [Beautifying Collagen Supplements](https://www.trendhunter.com/trends/collagen-beauty): Garden of Life's Collagen Beauty Line Supports Radiance (Category: Lifestyle) Implication: Innovating the dietary supplement industry by offering non-GMO, organic, and keto/paleo-friendly ingredients. - [Energizing Pre-Workout Supplements](https://www.trendhunter.com/trends/naked-energy): Naked Nutrition Naked Energy Contains Just 10 Ingredients (Category: Lifestyle) Implication: The health supplements industry can capitalize on the trend of minimal ingredient supplements by creating products that align with consumer desires for clean label options. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)