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# Juiced Skincare
Fruit juice-infused skincare caters to those that prefer natural self-care.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Aug 12, 2019 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/juiced-skincare

## Key Figures

- Trend score: 3.7/10
- Evidence articles: 5

## What is the Juiced Skincare trend?

**Juiced Skincare:** Brands in the skincare space are infusing juices into their topical and ingestible products, with everything from moisturizers to skin-hydrating beverages taking advantage of these natural ingredients. The use of fruit juices and their associated labeling gives the perception of concentrated health for individuals who are wellness-minded.

## The consumer insight behind the Juiced Skincare trend

Consumers tend to favor familiar ingredients due to the transparent effects. When they understand exactly where nutrients in a product are extracted from, there is a stronger draw to the products. Wellness-focused consumers are adopting different ways of enhancing their health, so they explore new ways of absorbing nutrients.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Mar 5 to Aug 7, 2019
- Published: Aug 12, 2019
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Juiced Skincare trend

### Natural Ingredients

The use of fruit and vegetable juices in skincare and beauty products caters to consumers that favor natural ingredients extracted from familiar sources.

### K-Beauty Influence

The popularity of Korean skincare and beauty trends provide an alternative to heavy creams and slippery moisturizing serums that can be used as a base for one's skincare routine or to lightly set makeup in place.

### Functional Beverages

Brands are creating low-calorie, low-sugar and hydrating functional beverages enriched with aloe vera juice and other nourishing ingredients for better skin health.

## What the Juiced Skincare trend means for industry

### For Natural Cosmetics

There are opportunities for the development of all-natural skincare and beauty products enriched with familiar and transparently-sourced ingredients.

### For Korean Skincare

The K-beauty industry has been influencing North American consumers and professionals in the beauty industry in terms of skincare trends, methods and ingredients.

### For Functional Beverages

There is an opportunity to create functional, low-calorie, hydrating beverages that cater to individuals interested in promoting skin health.

## Workshop question

How could your brand better prioritize natural wellness for consumers?

## Trend signals for Juiced Skincare

Trend score 3.7 out of 10, from popularity 57%, activity 45%, freshness 8%.

- Popularity: 57%
- Activity: 45%
- Freshness: 8%

## Examples of the Juiced Skincare trend

5 featured examples from Mar 5 to Aug 7, 2019.

- [Celery Juice-Infused Face Masks](https://www.trendhunter.com/trends/apto-skincare): Apto Skincare's Product Hydrates and Nourishes the Face (Category: Fashion)
  Implication: Skincare companies can develop new product lines that include celery juice to offer customers revitalizing and hydrating solutions for their skin.
- [Juice-Inspired Face Masks](https://www.trendhunter.com/trends/mask-set): Elina Skin's Raw Juice Cleanse Mask Set Feeds the Skin with Vitamins (Category: Fashion)
  Implication: The skincare industry can explore the potential of juice-inspired face masks to create innovative products that cater to consumers' increasing demand for natural and effective ski…
- [Skin-Hydrating Beverages](https://www.trendhunter.com/trends/the-skin-hydrator): Dirty Lemon's +aloe is Branded as "The Skin Hydrator" (Category: Lifestyle)
  Implication: The functional beverage industry has an opportunity to further develop products that incorporate unique and beneficial ingredients for the skin.
- [Brightening Pineapple Serums](https://www.trendhunter.com/trends/pineapplec-bright-serum): The Pineapple-C Bright Serum Contains Vitamin C from Pineapple Juice (Category: Fashion)
  Implication: Innovative skincare brands can capitalize on the demand for brightening products and incorporate natural ingredients to create effective solutions.
- [Milky Moisturizing Mists](https://www.trendhunter.com/trends/moisturizing-mist): YESTO's 'Coconut Milk Mistified Moisturizer' Deeply Hydrates Dry Skin (Category: Fashion)
  Implication: Skincare companies can incorporate hydrating mists into their product lines to offer long-lasting benefits for consumers.

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All articles: [Fashion](https://www.trendhunter.com/fashion)
