# Pet Excursionist Products and services emerge to offer a safe travel experience for pets. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Nov 10, 2015 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel) Source: Trend Hunter, https://www.trendhunter.com/protrends/jet-setting-pet ## Key Figures - Trend score: 4.8/10 - Evidence articles: 8 ## What is the Pet Excursionist trend? **Pet Excursionist:** As air travel becomes more accessible through increasing affordability, organizations are expanding to offer premium products and services that emphasize the safety and comfort of pets. Such innovative commodities speak to the modern brand's fixation on enhancing value to meet evolving consumer expectations, as well as the creation of a new sector of the travel market. ## At a Glance - Evidence: 8 featured examples - Articles from: Apr 16, 2015 to Apr 12, 2017 - Published: Nov 10, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Experience](https://www.trendhunter.com/megatrend/experience), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Themes within the Pet Excursionist trend ### Pet Travel Products Organizations are expanding to offer premium products and services that emphasize the safety and comfort of pets. ### Pet-Friendly Accommodations Creation of a new travel market centered around pets has sparked demand for pet-focused accommodations and services. ### Pet Care Services Sharing economy mobile app that makes it easy for canine owners to find a loving pet-sitter for their loyal companion. ## What the Pet Excursionist trend means for industry ### For Pet Travel and Transportation Industry Increased demand for safe and comfortable pet transportation and travel products. ### For Hospitality and Tourism Industry Pet tourism market and new travel segment seeking accommodations and services for their furry friends. ### For Pet Care Industry New pet travel market and a sharing economy mobile app that makes it easy for pet owners to find pet sitters and pet care services. ## Workshop question How can your brand harness anthropomorphic attitudes? ## Trend signals for Pet Excursionist Trend score 4.8 out of 10, from popularity 71%, activity 65%, freshness 8%. - Popularity: 71% - Activity: 65% - Freshness: 8% ## Examples of the Pet Excursionist trend 8 featured examples from Apr 16, 2015 to Apr 12, 2017. - [Dog-Friendly SUVs](https://www.trendhunter.com/trends/nissan-rogue-dogue): The Nissan Rogue Dogue is Perfect for Porting Pups (Category: Autos) Implication: There's an opportunity for automakers to cater to pet owners with specialized designs and features. - [Pet-Friendly Airport Terminals](https://www.trendhunter.com/trends/ark-terminal): New York's John F. Kennedy Airport is Adding a Luxury ARK Terminal (Category: World) Implication: Hotels and resorts can integrate luxury pet services to attract pet owners and provide a unique experience. - [Dog-Friendly Custom Kayaks](https://www.trendhunter.com/trends/custom-kayak): This Kayak Has an Extra Hole to Make Room for Two Golden Retreivers (Category: Lifestyle) Implication: The pet industry can capitalize on the trend of custom pet-friendly products by developing innovative solutions that enhance the experiences of pet owners and their furry companio… - [Luxury Pet Plane Cabins](https://www.trendhunter.com/trends/flying-with-a-pet): These Designated Cabins Make Flying with a Pet Classy on American Airlines (Category: Lifestyle) Implication: Opportunity to offer pet-friendly services to differentiate from competitors and appeal to pet owners. - [Pet-Friendly Vehicles](https://www.trendhunter.com/trends/car-for-dog-owners): The Nissan X-Trail 4Dogs is a Concept Car for Dog Owners (Category: Autos) Implication: The automotive industry can explore disruptive innovation opportunities by designing and manufacturing vehicles tailored to the needs of pet owners, incorporating features like do… - [Pet Passenger Trackers](https://www.trendhunter.com/trends/free-pet-tracking): Delta is Offering Free Pet Tracking to Flyers Travelling with Animals (Category: World) Implication: The pet tech industry has an opportunity to create advanced pet tracking devices and applications to enhance the safety and comfort of pets during travel. - [Canine Bus Tours](https://www.trendhunter.com/trends/city-tour-bus): Pet Insurance Provider 'More Than' Created the 'K9' City Tour Bus for Dogs (Category: Marketing) Implication: Pet insurance providers can explore partnerships with tour operators to offer unique experiences for pet owners, further differentiating their services. - [Dog Vacation-Planning Apps](https://www.trendhunter.com/trends/dogvacay): DogVacay is a Platform for Canine Owners to Find Pet-Sitters (Category: World) Implication: The rise of sharing economy platforms like DogVacay disrupts the traditional pet-sitting industry by providing a more convenient and accessible way for pet owners to find trustwor… ## Recent trend clusters - [Curated Voyages](https://www.trendhunter.com/protrends/curated-voyages) (World) - [Festive Fusions](https://www.trendhunter.com/protrends/festive-fusions) (Lifestyle) - [Engineered Layers](https://www.trendhunter.com/protrends/engineered-layers) (Fashion) - [Embedded Intelligence](https://www.trendhunter.com/protrends/embedded-intelligence) (Tech) ## Trending in World - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Historic Flatiron Restaurants](https://www.trendhunter.com/trends/foxy-elora) - [Limited-Edition In-Room Coffee Pairings](https://www.trendhunter.com/trends/sofitel-x-nespresso) - [Curated Luxury Retreats](https://www.trendhunter.com/trends/the-kat-florence-hotel) All articles: [World](https://www.trendhunter.com/world)