# Interior Motivation Seeking inspiration, consumers turn to uplifting decor for daily comfort. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published May 14, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/interior-motivation ## Key Figures - Trend score: 3.8/10 - Evidence articles: 7 ## What is the Interior Motivation trend? **Interior Motivation:** As day-to-day responsibilities of work and home become routine, the ease of habitual activities can often prevent exposure to more diverse experiences. Seeking pragmatic methods of motivation, individuals are turning to uplifting pieces of home decor to provide personal encouragement, speaking to a desire for more integrated, yet aesthetically pleasing methods personal development. ## At a Glance - Evidence: 7 featured examples - Articles from: May 30, 2013 to Sep 15, 2014 - Published: May 14, 2014 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Interior Motivation trend ### Motivational Home Decor The rise of motivational home decor is driven by individuals seeking pragmatic methods of motivation that provide personal encouragement, speaking to a desire for more integrated, yet aesthetically pleasing methods personal development. ### DIY Inspirational Displays Individuals are looking for affordable and easy ways to display positive words of encouragement in their homes, which has led to an increase in DIY inspirational displays. ### Superhero-inspired Motivation Humorous and quirky superhero-inspired quotes and prints have become a popular trend for individuals seeking motivation in their daily lives. ## What the Interior Motivation trend means for industry ### For Home Decor The rise in motivational home decor has created opportunities for companies producing aesthetically pleasing home decor products with a motivational twist. ### For DIY The popularity of DIY inspirational displays has created opportunities for companies specializing in affordable and easy DIY decor projects. ### For Entertainment The superhero-inspired motivation trend has created opportunities for companies producing entertainment products based on superheroes, including prints, posters and even bedding. ## Trend signals for Interior Motivation Trend score 3.8 out of 10, from popularity 45%, activity 62%, freshness 8%. - Popularity: 45% - Activity: 62% - Freshness: 8% ## Examples of the Interior Motivation trend 7 featured examples from May 30, 2013 to Sep 15, 2014. - [Motivational Wall Displays](https://www.trendhunter.com/trends/inspirational-banner): This No-Sew Inspirational Banner Offers Kind Words of Encouragement (Category: Art & Design) Implication: Opportunities for companies to create and market tranquil decor items that promote relaxation. - [Encouraging Superhero Decals](https://www.trendhunter.com/trends/ben-affleck-batman): This Batman Wall Sticker Celebrates the New Ben Affleck Batman Film (Category: Art & Design) Implication: The home decor industry can leverage the rising trend of superhero-themed decor by offering a wide range of superhero-themed products, including decals, furniture, and artwork. - [Benevolence-Encouraging Signs](https://www.trendhunter.com/trends/encouraging-signs): You Will Want to Look at This Wall Mount Every Day (Category: Art & Design) Implication: Disruptive innovation opportunity: Incorporate smart technology into home decor items to provide daily reminders and prompts for positive actions. - [Sleep-Encouraging Bedspreads](https://www.trendhunter.com/trends/keep-calm-bedding): This Keep Calm Bedding Motivates You to Get Some Rest (Category: Art & Design) Implication: Opportunity for home furnishing companies to create innovative and motivational bedding products. - [Bold Motivational Bookends](https://www.trendhunter.com/trends/motivational-book): These 'Dream Big' Bookends are both Functional and Inspiring (Category: Art & Design) Implication: Disruptive innovation opportunity for companies in the home decor industry to create unique and inspiring products that enhance the overall aesthetic and motivation of a living sp… - [Life-Affirming Wall Decals](https://www.trendhunter.com/trends/holstee-manifesto-wall-decal): The Holstee Manifesto Wall Decal is Both Decorative and Encouraging (Category: Lifestyle) Implication: The home decor industry can explore the opportunities in creating more eco-friendly and positive affirmation products. - [Lyrical Encouragement Decals](https://www.trendhunter.com/trends/wall-sticker): The Everyday I'm Hustlin' Wall Sticker Reminds You to Get to Work (Category: Pop Culture) Implication: Introduce innovative wall stickers into the interior design industry, offering unique and motivating decor options for homes and offices. ## Recent trend clusters - 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