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# Intergalactic Consumerism
Products made in space gratify consumers' sense of novel indulgence.

By [Mary Van Puymbroeck](https://www.trendhunter.com/Mary.Puymbroeck), Research Advisor at Trend Hunter | Published Sep 4, 2019 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/intergalactic-consumerism

## Key Figures

- Trend score: 2.4/10
- Evidence articles: 4

## What is the Intergalactic Consumerism trend?

**Intergalactic Consumerism:** While our capacity for mass space travel is still years away, brands are offering consumers a taste of outer space through products that are partially or fully made in space. Be it a cookie or a pair of boots, these goods satiate shoppers looking to indulge their sense of individuality.

## The consumer insight behind the Intergalactic Consumerism trend

Space travel is an ambitious project that has captured the attention of many consumers who are rooting for innovation and human progress. Individuals are interested in the novelty of this concept and often internalize it as part of their personal brand. As a result, they become vastly engaged in products and services that bring them closer to knowing and experiencing outer space, while also allowing them to show off their future-forward mindset.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Apr 3, 2018 to Jun 27, 2019
- Published: Sep 4, 2019
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Intergalactic Consumerism trend

### Spacefaring Consumerism

Consumers' interest in space travel presented opportunities for brands to offer products and services related to outer space.

### Sustainable Resource Extraction

The utilization of resources from space including space boots and atmospheric CO2, opens up opportunities for a sustainable source of essential materials for various industries.

### Zero-Gravity Manufacturing

The development of coffee roasting and baking cookies in space exemplifies opportunities for zero-gravity manufacturing that can help refine various industries' products and scale efficiency.

## What the Intergalactic Consumerism trend means for industry

### For Space Exploration

With consumers' growing interest and support for space travel, the space exploration industry can continue to innovate and develop products related to space habitation and exploration.

### For Sustainability

Industries focusing on environmentalism can explore sustainable resource extraction opportunities from space to introduce cleaner and eco-friendly processes.

### For Manufacturing

Manufacturing industries can benefit from innovative manufacturing methods and technologies introduced by space technology and zero-gravity processes.

## Workshop question

What excites your consumer? How can you inject a bit of that into their experience with your brand?

## Trend signals for Intergalactic Consumerism

Trend score 2.4 out of 10, from popularity 44%, activity 20%, freshness 9%.

- Popularity: 44%
- Activity: 20%
- Freshness: 9%

## Examples of the Intergalactic Consumerism trend

4 featured examples from Apr 3, 2018 to Jun 27, 2019.

- [Atmosphere-Captured C02](https://www.trendhunter.com/trends/vasler): Vasler and Climeworks are Making Sparkling Water with Atmospheric C02 (Category: Eco)
  Implication: The beverage industry can explore the use of atmosphere-captured CO2 in their products, offering consumers sustainable and carbon-neutral beverage options.
- [Space-Bound Coffee Beans](https://www.trendhunter.com/trends/space-roasters): Re-Entry from Space Heats Space Roasters' Coffee Beans (Category: Marketing)
  Implication: The coffee industry stands to benefit from Space Roasters' disruptive approach to coffee roasting, resulting in improved quality and taste of coffee beans.
- [Degradable Made-in-Space Boots](https://www.trendhunter.com/trends/colonizing-mars): The MarsBoot Offers Ideas For the Future of Colonizing Mars (Category: Eco)
  Implication: The space exploration industry is poised to benefit from the development and implementation of sustainable footwear and innovative materials for long-duration missions.
- [Extraterrestrial Baked Cookies](https://www.trendhunter.com/trends/baked-cookies): DoubleTree's Oven Will Create the First Food Baked in Space (Category: Lifestyle)
  Implication: New opportunities for creating food and beverage products that can withstand the unique conditions of outer space.

## Recent trend clusters

- [Festive Fusions](https://www.trendhunter.com/protrends/festive-fusions) (Lifestyle)
- [Habitual Protein](https://www.trendhunter.com/protrends/habitual-protein) (Lifestyle)
- [Spirit Immersion](https://www.trendhunter.com/protrends/spirit-immersion) (Lifestyle)
- [Whisky Divergence](https://www.trendhunter.com/protrends/whisky-divergence) (Lifestyle)

## Trending in Lifestyle

- [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing)
- [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors)
- [Weighted Overhead Sleep Pillows](https://www.trendhunter.com/trends/sleep-crown-classic-trends)
- [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series)

All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
