# Interactive Hygiene Bath time receives playful enhancements to make everyday hygiene more alluring. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Apr 28, 2014 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/interactive-hygiene ## Key Figures - Trend score: 4.1/10 - Evidence articles: 9 ## What is the Interactive Hygiene trend? **Interactive Hygiene:** While maintaining hygiene is essential to a healthy lifestyle, encouraging cleanliness, particularity for children, can be a challenging task. Seeking to make the process of washing up more enjoyable, parents are turning to engaging bath and hygiene toys to enhance traditionally unpleasant activities with more entertaining qualities. Offering a source of play that simultaneously encourages independence, playful hygiene tactics prepare children for independence while boosting temporary enjoyment of tasks. ## At a Glance - Evidence: 9 featured examples - Articles from: Feb 19, 2013 to Aug 3, 2014 - Published: Apr 28, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Interactive Hygiene trend ### Interactive Bath Toys Parents are turning to engaging bath and hygiene toys to enhance traditionally unpleasant activities with more entertaining qualities. ### Technological Hygiene Innovative hygiene tools and gadgets make traditionally tedious routines more fun and interactive. ### Child-Friendly Accessories Safe and playful bath accessories for children streamline the bathing process while keeping kids engaged. ## What the Interactive Hygiene trend means for industry ### For Toy Industry Toy companies can explore innovative bath and hygiene products to provide more fun and interactive experiences for children. ### For Hygiene Industry The hygiene industry can offer new and innovative products to make traditionally tedious routines fun and engaging. ### For Baby Industry Baby industry professionals can incorporate child-friendly and interactive accessories to baby bath time products to promote playful and safe bathing activities. ## Trend signals for Interactive Hygiene Trend score 4.1 out of 10, from popularity 58%, activity 56%, freshness 8%. - Popularity: 58% - Activity: 56% - Freshness: 8% ## Examples of the Interactive Hygiene trend 9 featured examples from Feb 19, 2013 to Aug 3, 2014. - [Newborn Bath Time Accessories](https://www.trendhunter.com/trends/baby-shower-cap): The Baby Shower Cap Keeps Soap and Shampoo Out of Your Kid's Eyes (Category: Life-Stages) Implication: Opportunity: Incorporate innovative bath time accessories into a range of baby care products to enhance the bathing experience for infants. - [Playful Pokemon Soaps](https://www.trendhunter.com/trends/pokeball-bath-bombs): Add Some Fun to your Kid's Bath Time with Pokeball Bath Bombs (Category: Life-Stages) Implication: Creating Pokemon-themed bath products can attract a new market of children and increase sales for bath and body companies. - [Automatic Bath Bubble Makers](https://www.trendhunter.com/trends/bubble-makers): You and Your Baby Will Have a Blast During Your Next Bubble Bath (Category: Tech) Implication: The baby care industry can benefit from developing more safe and baby-friendly bath products, including automatic bubble makers that don't irritate sensitive skin. - [Harmonious Dental Hygiene](https://www.trendhunter.com/trends/ttone-interaction-toothbrush): The TTone Interaction Toothbrush Makes Teeth-Cleaning Entertaining Too (Category: Eco) Implication: The personal care industry can explore the development of interactive toothbrushes to attract more customers, especially parents looking for solutions to make teeth-cleaning enjoy… - [Playful Bathtime Tattoos](https://www.trendhunter.com/trends/tub-tattoos): Make a Bath Fun for Kids with Colorful Stick-On Tub Tattoos (Category: Life-Stages) Implication: Creating products that make bath time fun and engaging for kids presents an opportunity for companies in the children's product industry to differentiate themselves and increase s… - [Child-Friendly Shower Heads](https://www.trendhunter.com/trends/kids-shower-head): This Kid’s Shower Head is the Perfect Way for Little Ones to Bat (Category: Art & Design) Implication: Disruptive innovation opportunity: Develop a range of child-safe bath and shower products that cater to the unique needs and preferences of young children. - [Simulating Rainstorm Toys](https://www.trendhunter.com/trends/kid-bath-toys): These Cloud Kid Bath Toys Make it Rain in the Shower (Category: Life-Stages) Implication: Disruptive innovation opportunity: Explore new materials and designs to create innovative bath toys that cater to the needs and preferences of children. - [Animal Bubble Bath Dispensers](https://www.trendhunter.com/trends/bubble-bath-dispenser): This Cute Elephant Doubles As A Fun Bubble Bath Dispenser (Category: Life-Stages) Implication: Developing innovative bath products for children to provide enjoyable and safe bath experiences. - [Avian Inflatable Baby Tubs](https://www.trendhunter.com/trends/inflatable-baby-tub): This Inflatable Baby Tub From Munchkins Will Keep Your Little One Safe (Category: Special) Implication: The baby product manufacturing industry can capitalize on the trend of inflatable baby tubs by developing innovative and safe products that cater to the needs of parents and babie… ## Recent trend clusters - 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