# Infused Care Haircare ingredients come infused into everyday objects. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Mar 18, 2019 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/infused-care ## Key Figures - Trend score: 3.9/10 - Evidence articles: 4 ## What is the Infused Care trend? **Infused Care:** Brands in the haircare industry are incorporating beneficial ingredients into products like gloves and caps, so that consumers are able to multitask as they prepare for their day. The shift comes as consumers seek to streamline various rituals for the sake of convenience, while still gaining the benefits they're seeking. ## At a Glance - Evidence: 4 featured examples - Articles from: Apr 18, 2018 to Mar 7, 2019 - Published: Mar 18, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Themes within the Infused Care trend ### Streamlined Rituals Consumers seek to streamline various rituals for convenience. ### Infused Ingredients Haircare brands are incorporating beneficial ingredients into everyday objects. ### All-Natural Solutions Haircare brands are developing all-natural solutions for hair problems. ## What the Infused Care trend means for industry ### For Personal Care Brands in the personal care industry can infuse beneficial ingredients into everyday objects. ### For Eco-Friendly Brands can attract customers by using all-natural ingredients in haircare solutions. ### For Wellness By streamlining their morning routines, customers can use personal care products that are infused with additional benefits to promote overall wellness. ## Workshop question How could your brand streamline the process of using its product/service? ## Trend signals for Infused Care Trend score 3.9 out of 10, from popularity 63%, activity 47%, freshness 8%. - Popularity: 63% - Activity: 47% - Freshness: 8% ## Examples of the Infused Care trend 4 featured examples from Apr 18, 2018 to Mar 7, 2019. - [Hair-Refreshing Shampoo Caps](https://www.trendhunter.com/trends/shower-cap): YESTO's Innovative No-Rinse Shampoo Products Reinvent the Shower Cap (Category: Fashion) Implication: Disruptive innovation opportunity: Tap into the growing demand for convenient and effective beauty and personal care products that cater to time-pressed consumers. - [Infused Shampoo Gloves](https://www.trendhunter.com/trends/shampoo-gloves): The 'Root Fresh' 100% Cotton Shampoo Gloves Provide a Mess-Free Deep Clean (Category: Fashion) Implication: The personalized care industry can incorporate the infused shampoo gloves as a convenient and mess-free haircare solution. - [Single-Use Hot Oil Hair Masks](https://www.trendhunter.com/trends/hot-oil-hair-mask): Starskin's Coco-Nuts Nourishing Hot Oil Hair Mask is 100% Organic (Category: Fashion) Implication: Skincare brands can expand their product lines and expertise into haircrae to accommodate the growing demand for organic, all-natural products. - [Self-Heating Hair Masks](https://www.trendhunter.com/trends/elvive-dream): L'Oreal's 'Elvive Dream' Mask Deeply Nourishes Damaged Hair (Category: Fashion) Implication: The beauty industry can leverage current technology to create new innovative and convenient hair treatments for consumers. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)