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# Infant Auto
The child desire to grow up faster is fueled by autos for infants.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Apr 7, 2014 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages)
Source: Trend Hunter, https://www.trendhunter.com/protrends/infant-auto

## Key Figures

- Trend score: 3.3/10
- Evidence articles: 5

## What is the Infant Auto trend?

**Infant Auto:** Reflecting a desire to grow up faster and enjoy adult life, kids are becoming increasingly attracted to toys, like autos, that mimic adult belongings. Often resembling real-life automobiles or referencing existing lifestyle choices, these infant autos show a more broad pattern of calculated playtime meant to train children for adult life.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Oct 27, 2012 to Mar 11, 2014
- Published: Apr 7, 2014
- Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen X
- Top markets: North America

## Themes within the Infant Auto trend

### Retro/Nostalgia-Themed Toys

Toys that are inspired by older generations are becoming increasingly popular among young children, and presents businesses with an opportunity to appeal to this trend by revamping classic designs with modern upgrades.

### Customizable Products for Children

Personalized toys that cater to specific preferences and interests of young children can prove to be highly disruptive in the market, enabling customers to form a stronger bond with their purchases and create unique, engaging experiences for playtime.

### Replicas of Expensive Adult Products for Children

As children look up to adults to learn about the world, toys that allow them to emulate adult behaviors, such as driving luxury cars or piloting space crafts, are increasingly in demand, presenting opportunities for businesses to cater to this growing audience.

## What the Infant Auto trend means for industry

### For Toy Industry

The toy industry is poised to grow as consumer demands for technologically-advanced, customizable, and nostalgic-themed toys rise, spurring brands to create innovative products that cater to these evolving customer needs and preferences.

### For Automotive Industry

As the trend of creating scaled-down replicas of luxury cars for children gains steam, there is an opportunity for the automotive and automobile accessory industries to create specialized products that cater to this market niche, thereby increasing brand awareness and loyalty at an early age.

### For Entertainment Industry

The entertainment industry can leverage its popular franchises such as popular video games, movies, and TV shows to create customized merchandise and toys for young audiences, providing innovative products that cater to the specific interests of different consumer segments.

## Trend signals for Infant Auto

Trend score 3.3 out of 10, from popularity 49%, activity 41%, freshness 8%.

- Popularity: 49%
- Activity: 41%
- Freshness: 8%

## Examples of the Infant Auto trend

5 featured examples from Oct 27, 2012 to Mar 11, 2014.

- [Time Traveling Infant Ensembles](https://www.trendhunter.com/trends/back-to-the-future-baby-costume): This Back to the Future Baby Costume is 1.21 Gigawatts of Awesome (Category: Life-Stages)
  Implication: Opportunity for craft and hobby supply businesses to market their products specifically for DIY costume creations.
- [Nostalgic Animated Gaming Cars](https://www.trendhunter.com/trends/super-mario-kart-toy): This Drivable Super Mario Kart Toy is for Kids (Category: Life-Stages)
  Implication: Disruptive innovation opportunity: Integrate technology and gaming concepts into traditional toy manufacturing to create interactive and engaging products that appeal to modern co…
- [Retro Toddler Taxi Toys](https://www.trendhunter.com/trends/taxi-toy): The Retro NY Taxi Toy Will Make Toddlers Smile (Category: Life-Stages)
  Implication: Toy manufacturers can create new versions of old toys or add retro elements to new toys, appealing to consumers' nostalgia and desire for unique toys.
- [Extravagant Toy Cars](https://www.trendhunter.com/trends/extravagant-toy-cars): The Dexton Lamborghini is a Luxurious Way for Kids to Cruise (Category: Autos)
  Implication: High-end car brands can capitalize on the trend for extravagant toy cars by creating scaled-down versions of their well-known models.
- [Iconic Movie Car Makeovers](https://www.trendhunter.com/trends/car-ghostbuster-custom-built): This Custom Built Ghostbuster Ecto-1 Was Designed for Mini Drivers (Category: Autos)
  Implication: The automotive customization industry can capitalize on the trend of building custom movie cars by offering specialized services for recreating iconic vehicles.

## Recent trend clusters

- [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Life-Stages

- [Retro Graphic Tees](https://www.trendhunter.com/trends/nostalgic-graphic-tees)
- [Screen-Free Kids Phones](https://www.trendhunter.com/trends/screen-free-kids-phones)
- [Edible Oil-Based Lubes](https://www.trendhunter.com/trends/coco-lube)
- [Women's Health-Focused Probiotic Supplements](https://www.trendhunter.com/trends/womens-health-probiotic-capsules)

All articles: [Life-Stages](https://www.trendhunter.com/life-stages)
