# Industrial Dining Consumers strip experiences down to their core for an indie feel. By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Feb 6, 2013 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/industrial-dining-consumers-strip-experiences-down-to-their-core-for-an-ind ## Key Figures - Trend score: 5.1/10 - Evidence articles: 5 ## What is the Industrial Dining trend? **Industrial Dining:** The recession hit many hard and continued to put large corporations in a negative light in the eyes of consumers. In a variety of industries, we're seeing consumers embracing rough-around-the-edges experiences, particularly with regards to retail and dining. Shipping container buildings, exposed support beams and intentional rust are all elements of this aesthetic movement away from the sterility of traditional corporate offerings. ## At a Glance - Evidence: 5 featured examples - Articles from: Jul 12, 2012 to Feb 5, 2013 - Published: Feb 6, 2013 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Themes within the Industrial Dining trend ### Rough-around-the-edges aesthetic movement Consumers are embracing rough-around-the-edges experiences, particularly with regards to retail and dining. ### Reuse of sustainable materials Designers are repurposing and reusing materials such as shipping containers, recycled furniture and reclaimed wood for new industrial-style eateries. ### Mixing modern and vintage elements Eateries are blending modern, chic elements with rustic, industrial elements to create eclectically retro spaces. ## What the Industrial Dining trend means for industry ### For Food and Dining From grab-and-go cafes to full-service restaurants, the food and dining industry can leverage the rough-around-the-edges aesthetic movement, repurposing and reusing sustainable materials, and mixing modern and vintage elements in their designs. ### For Architecture and Design Designers, architects, and contractors can develop new business in reimagining industrial spaces into modern, chic, and sustainable eateries using repurposed and recycled materials and the mixing of modern and vintage elements. ### For Retail The rough-around-the-edges aesthetic movement can be leveraged in retail store design, offering customers a unique and authentic experience and preventing the sterility of traditional corporate offerings. ## Trend signals for Industrial Dining Trend score 5.1 out of 10, from popularity 69%, activity 77%, freshness 8%. - Popularity: 69% - Activity: 77% - Freshness: 8% ## Examples of the Industrial Dining trend 5 featured examples from Jul 12, 2012 to Feb 5, 2013. - [Eclectically Retro Eateries](https://www.trendhunter.com/trends/matto-bar-and-pizzeria): The Matto Bar and Pizzeria is Cozy and Rustic (Category: Art & Design) Implication: Opportunity for hotels and restaurants to revamp their spaces with rustic industrial design. - [Eclectic Industrial Eateries](https://www.trendhunter.com/trends/amerikka-design-office-chicos-restaurant): The Amerikka Design Office Chico’s Restaurant is Bold (Category: Art & Design) Implication: The restaurant industry can embrace the trend of industrial design and create visually stunning dining experiences. - [Industrial Warehouse Eateries](https://www.trendhunter.com/trends/restaurant-radio-royaal): The Restaurant Radio Royaal is Ruggedly Retro (Category: Lifestyle) Implication: The rise of industrial warehouse eateries presents an opportunity for the restaurant industry to experiment with unique design concepts and menus that cater to younger generations. - [Shipping Container Eateries](https://www.trendhunter.com/trends/los-sopranos-by-pedro-scattarella): Los Sopranos by Pedro Scattarella Redefines Reclaimed Design (Category: Art & Design) Implication: The hospitality industry can leverage reclaimed design to create visually interesting and sustainable venues, providing memorable and conscious experiences for customers. - [Interim Industrial Eateries](https://www.trendhunter.com/trends/softroom-wahaca-southbank-experiment): The Softroom 'Wahaca Southbank Experiment' is Time Sensitive (Category: Art & Design) Implication: Adapting to the use of temporary spaces, recycled materials, and artistic collaborations can attract new customers and provide a unique dining experience. ## Recent trend clusters - [Sensory Packaging](https://www.trendhunter.com/protrends/sensory-packaging) (Art & Design) - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Autumn Teasers](https://www.trendhunter.com/protrends/autumn-teasers) (Business) ## Trending in Art & Design - [Fruit-Inspired Cleaning Tools](https://www.trendhunter.com/trends/vilada-punch) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) All articles: [Art & Design](https://www.trendhunter.com/artdesign)