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# Emotive Environment
Automated emotion becomes more widespread as consumers seek balance.

By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Jan 4, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/inclusive-emotion

## Key Figures

- Trend score: 3.9/10
- Evidence articles: 5

## What is the Emotive Environment trend?

**Emotive Environment:** As consumers become more invested in their emotional well-being, they seek tools that transform their immediate surroundings into positive, welcoming spaces. Whether it's in the home, vehicle or on their devices, products such as these point to emotional intelligence as a pervasive and valued aspect of modern life.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Jun 9 to Dec 29, 2015
- Published: Jan 4, 2016
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Emotive Environment trend

### Emotive Technology

As consumers seek tools to transform their immediate surroundings into positive, welcoming spaces, technology is being designed with emotional intelligence at its core.

### Emotion-Sensitive Wearables

Wearables are learning how to detect emotions and transform that data into experiences to help improve overall well-being.

### Emotion-Detecting Products

In order to help guide consumers towards a more positive emotional state, products such as lamps and home appliances are being designed to respond to their emotional needs.

## What the Emotive Environment trend means for industry

### For Wearable Technology

Wearables that detect and respond to emotions are transforming how we manage our well-being and relate to technology.

### For Smart Home Technology

Emotion-sensitive home devices and technologies offer a new way to create positive, welcoming living spaces and promote psychological well-being.

### For Fragrance Industry

With the arrival of scent laboratories that turn emotions and texts into unique fragrances, the fragrance industry can explore new opportunities for customized and personalized products.

## Workshop question

How can you be more in-tune with the emotional and mental state of consumers as they interact with your brand?

## Trend signals for Emotive Environment

Trend score 3.9 out of 10, from popularity 65%, activity 43%, freshness 8%.

- Popularity: 65%
- Activity: 43%
- Freshness: 8%

## Examples of the Emotive Environment trend

5 featured examples from Jun 9 to Dec 29, 2015.

- [Emotive Electronic Devices](https://www.trendhunter.com/trends/responsive-appliances): These Responsive Appliances Promote Happiness at Home (Category: Art & Design)
  Implication: Manufacturers can integrate emotion-based technology in household gadgets to increase consumer engagement and satisfaction.
- [Text Message Perfumes](https://www.trendhunter.com/trends/whatsapp-messages): This Scent Laboratory Transforms WhatsApp Messages into Perfumes (Category: Tech)
  Implication: The fragrance industry can explore new product lines and collaborations to cater to the growing demand for personalized scents based on digital messages.
- [Mood Detecting Scarves](https://www.trendhunter.com/trends/neffa): The Neffa Chameleon Scarf Changes Color According to Mood (Category: Tech)
  Implication: Fashion-tech ventures can leverage emotion-detecting wearables and innovations in thermochromatic printing technology to create personalized wellness wearables.
- [Emoticon-Displaying Jackets](https://www.trendhunter.com/trends/rapido-connected-wear): The Rapido Connected Wear Displays Hearts on Sleeves (Category: Tech)
  Implication: The fashion and apparel industry can take advantage of the emoticon-displaying jacket trend to create new products that incorporate technology and enhance emotional expression.
- [Emotion-Powered Lamps](https://www.trendhunter.com/trends/moodlight-knows-how-we-feel): 'MoodLight' Emits Twirls of Color Based on the Emotions of the World (Category: Tech)
  Implication: Emotion-powered lights can be leveraged in interior design to provide a personalized touch and create an ambient atmosphere based on the mood of occupants.

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
