# Hybridized Pie Pizza brands offer hybrid meals for adventurous enjoyment. By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Mar 23, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/hybridized-pie ## Key Figures - Trend score: 3.1/10 - Evidence articles: 6 ## What is the Hybridized Pie trend? **Hybridized Pie:** In a bid to be more novel, as well as, a more exciting sit-down meal, pizza brands brands are creating hybridized offerings that play into the idea of food as experience. Often combining the traditional pie with other cuisines of growing interest, such as Mexican, these menu innovations offer a sense of cultural fusion and play. Remixing familiar consumption is a strong way to connect to a modern consumer who is willing to try anything once. ## At a Glance - Evidence: 6 featured examples - Articles from: Dec 10, 2015 to May 18, 2016 - Published: Mar 23, 2016 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Hybridized Pie trend ### Food Fusion Creating hybridized offerings play into the idea of food as experience. ### Unlikely Pairings Pairing unlikely food fare to create tantalizing meals. ### Boozy Food Combining food and alcohol. ## What the Hybridized Pie trend means for industry ### For Food and Beverage Offering consumers more unique and adventurous food and beverage experiences. ### For Hospitality Creating more novel and exciting sit-down meals. ### For Marketing Combining popular food and drink trends to create a unique selling point in advertising campaigns. ## Workshop question What is one industry standard you could flip on its head to make for a brand new experience? ## Trend signals for Hybridized Pie Trend score 3.1 out of 10, from popularity 44%, activity 42%, freshness 8%. - Popularity: 44% - Activity: 42% - Freshness: 8% ## Examples of the Hybridized Pie trend 6 featured examples from Dec 10, 2015 to May 18, 2016. - [Pasta-Topped Pizzas](https://www.trendhunter.com/trends/spaghetti-meatball-pizza): The New Spaghetti & Meatball Pizza Combines Two Beloved Comfort Foods (Category: Lifestyle) Implication: Restaurants can leverage the trend of hybrid cuisine to offer unique menu items that differentiate themselves and attract customers seeking innovative dining experiences. - [Macaroni Pizza Quesadillas](https://www.trendhunter.com/trends/food-fusion): This Decadent Food Fusion Sandwich Features Several Meals in One (Category: Lifestyle) Implication: The food and beverage industry can explore new flavors and combinations to cater to adventurous eaters seeking novel culinary experiences. - [Sugary Pizza Cakes](https://www.trendhunter.com/trends/hybrid-recipe): This Hybrid Recipe Turns the Savory Fast Food Pie into a Decadent Torte (Category: Lifestyle) Implication: As online cooking content continues to grow, there are opportunities for bloggers and influencers to experiment with creative and unique recipe ideas to capture audience attention. - [Hybrid Pizza Burgers](https://www.trendhunter.com/trends/pizza-burgers): The Pilgrim Burger is Garnished with a Mac 'n' Cheese Arancini Ball (Category: Lifestyle) Implication: Restaurants can capitalize on the trend of hybrid cuisine by fusing different types of foods to create unique and exciting dishes for their customers. - [Beer-Infused Pizza Crusts](https://www.trendhunter.com/trends/beerinfused-pizza): This Chain is Bringing Beer and Pizza Together in a Unique Way (Category: Lifestyle) Implication: Pizza chains like Pizza Hut have the opportunity to experiment with innovative toppings and flavors, such as beer-infused pizza crusts, to attract customers. - [Caesar Salad Pizzas](https://www.trendhunter.com/trends/kale-caesar-salad): This Kale Caesar Salad with Homemade Dressing Goes on a Parmesan Cheese Crust (Category: Lifestyle) Implication: Explore the opportunities of creating innovative pizza toppings and crust variations for the food and beverage industry. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)